NBA Christmas Day television ratings down from post-lockout tip-off, up from two years ago

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Last year, following an ugly lockout, the NBA returned to action on Christmas Day with its first games being the best matchups shown on national television. Fans said “what lockout?” and watched in record numbers.

This Christmas, with one-third of the NBA season gone? Numbers were down slightly over last year but up from a couple of years ago.

The highest rated game was Thunder at Heat, which got a 6.0 nationally and that makes it the fourth-highest rated regular season game ever on ABC. Last year the Bulls and Lakers drew a 6.5 rating in that same spot, which was down over the Lakers and the Heat from the year before.

The big surprise this season was the Knicks and Lakers drawing a 5.9 rating with the early game on ABC — the highest rating ever in that slot for ABC on Christmas Day. It beat the 5.6 that Miami and Dallas had in a finals rematch.

The other games on ESPN were all up from two years ago, but down from last year when there was a “the season is starting buzz.” The early game of the Celtics wiping the floor with the Nets drew a 2.7 rating, which tied 2010. The Rockets running past the Bulls drew a 1.7 ratings, up 21 percent from two years ago. The Clippers dunk fest on the Nuggets drew a 2.0 rating, up 54 percent form two years ago (when the game was Blazers and Warriors).

If you are saying to yourself “The NBA should start every season on Christmas Day” I would say fine. As soon as you convince the owners that they don’t need the revenue from the first quarter of the season — because you already convinced the players to take a 25 percent pay cut to make it work — then you can come talk to me.

Rick Pitino predicts NBA draft will accept high schoolers within two years

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Once an advocate of increasing the age minimum and a willing accepter of one-and-done, NBA commissioner Adam Silver sounded more open about allowing high school players to declare for the NBA draft.

The new Collective Bargaining Agreement left the issue open, but Louisville coach Rick Pitino predicts change is coming – relatively soon.

Pitino, via ESPN:

When I was at Kentucky, I had seven high school basketball players, told me they were coming, and instead, they went to the pros out of high school. And by the way, I think that rule is going to change back to that. I think high school players are going to be able to go pro again.

I think the commissioner is probably going to do it within two years.

Does Pitino know something? With decades of experience in the NBA and college, he could have many contacts with inside information. It’s certainly imperative for devising a recruiting strategy to know how this rule will change.

It’s also possible Pitino saw Silver’s comments, like any outsider could have, and is making a relatively blind guess.

But the possibility of inside information makes his comments more intriguing.

Warriors executive: Golden State rejected richer jersey-ad offers

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The Warriors are charging $60 million over three years for their jersey ads – about double what any other NBA team is getting.

Golden State chief marketing officer Chip Bowers, via Darren Rovell of ESPN:

“We actually had multiple finalists,” Warriors chief marketing officer Chip Bowers said. “This was not the biggest deal that we were offered.”

Bowers said the team felt it was important for the deal to be with a worldwide brand.

Light years ahead.

New Bulls advisor Doug Collins: ‘I am woke’

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The Bulls hired Doug Collins as an advisor.

Is Collins, who has coached only one winning season in the last 20 years and often sounds analytically disinclined, too behind the times?

Collins:

I’m old. Let me finish. But I’m not old school. I’ve got a young brain. And I think you get pigeonholed: That guy is old school because he’s old. Now, if being on time and working hard and doing all those things are old school, then yes, I’m old school. But I will match my wits with anybody in terms of young people, in terms of what’s going on now and what’s happening. So, I am woke.

Suddenly, Kyrie Irving‘s statement on ESPN – “Oh, if you’re very much woke, there’s no such thing as distractions” – has a challenger for the most awkward use of “woke” by NBA personnel this week.

Report: Andre Iguodala nearly left Warriors for Rockets

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Remember those mid-June rumors about Andre Iguodala already agreeing on a salary to re-sign with the Warriors?

The tide sure changed in a hurry.

Iguodala put out word that he was open to leaving, pressuring tax-conscious Golden State. He met with the Lakers, Spurs, Kings and Rockets.

Houston particularly intrigued him despite reportedly offering just four years, $32 million. The Rockets could have offered $37,658,880 with the mid-level exception, though they wanted to save a sliver to give Zhou Qi a four-year deal – and that still would’ve fallen short of other offers. They also discussed signing-and-trading for Iguodala, but they pitched him on a defensive unit that included him, Chris Paul, Eric Gordon and Trevor Ariza. What else would Houston have intrigued the Warriors with?

And would Iguodala really have left Golden State, an all-time great team that positioned him to win 2015 NBA Finals MVP and a team that played near Silicon Valley?

Chris Haynes of ESPN:

The Warriors had been in the dark for a day and a half and contacted representatives of free-agent small forwards Rudy Gay and Gerald Henderson as a contingency plan. But Myers immediately hopped on a plane from the Bay Area and Kerr was already in Los Angeles, having recently visited with free agent Nick Young. They didn’t know it, but Iguodala’s objective in sitting down with them was to personally say goodbye, sources with knowledge of the situation told ESPN.

Myers and Kerr came prepared to offer him a fully guaranteed, three-year deal worth $45 million and reiterated that their latest offer still wasn’t indicative of what they believed to be his true worth. Their hands were just tied.

There was little hope for a resolution at this point. Iguodala wasn’t budging from his request to make at least $16 million per year. If the Warriors didn’t improve their offer, he was signing with the Rockets, sources said.

After an hour, both sides departed and a breakup appeared likely. Iguodala’s camp proceeded to discuss their options. The Warriors’ top reserve was inching closer to becoming a top reserve for the Rockets. But before Rosenthal was to call Los Angeles, Sacramento, San Antonio and Golden State to notify them of his client’s decision, sources said Iguodala elected to make his final, most defining move yet: calling Golden State one more time.

That of course ended with the Warriors stepping up with a three-year, fully guaranteed $48 million contract, which Iguodala signed.

I recommend reading Haynes’ captivating look into Iguodala’s free agency in full. But keep this in mind: Iguodala won his negotiation with Golden State, and it’s in his best interest to continue a harmonious relationship with the organization. That means, if he were bluffing about leaving in order to secure a bigger offer from the Warriors, he’s incentivized not to show his cards now. He’s better off keeping up the story, making the Warriors believe they didn’t pay more than necessary to keep him.