NBA Commissioner Stern holds a news conference before Game 1 of the NBA Finals basketball series between the Dallas Mavericks and the Miami Heat in Miami

David Stern was all business, and that was good for the game

9 Comments

David Stern said Thursday as he talked about stepping down as commissioner that he is not a big fan of the “L”word — legacy. So we’ll call it his story. It could make a good novel.

David Stern’s story is a uniquely American story. His is a story about a smart, savvy, businessman chasing the dollar on behalf of the other, richer men that hired him. He could be genial, he at times was ruthless.

David Stern was all business with the NBA.

The result features so much good — you can argue he saved the NBA and today players and owners prosper because of his vision. But there is a ying to the yang — two lockouts to start with, there are fans in places like Seattle left wanting. Good or bad, everything on his ledger is a result of him chasing money. He will tell you about the good of the game, but for him what is good for the game is seen through the prism of dollar signs.

Ultimately, how you look at Stern’s legacy speaks to how you look at America’s corporate culture. Above everything else Stern was he was a businessman. Adam Silver, the incoming commissioner when Stern steps down in 2014, both embraced and praised that about Stern.

“David has transformed an industry, not just the NBA, and he has done it over 30 years plus…” said Silver at a press conference Thursday, adding that Stern had been the NBA general council before he became commissioner. “I think David is the one who turned sports leagues into brands, if you want to speak business. As (Timberwolves owner Glen Taylor) pointed out, 40-fold increase in television revenue, all kinds of other business metrics we can look at that would define David as one of the great business leaders of our time.”

Stern was a great business and marketing mind, and what great business minds do is seize on an opportunity.

That opportunity came first in the form of Magic Johnson and Larry Bird, then Michael Jordan after them. Those were transcendent personalities, people who made you want to tune in and watch basketball because it was fun and graceful and part work of art. Then they could sell the game afterwards.

But Stern knew how to market those men and to lift the entire NBA by doing so. In 1981 four of the six NBA finals games were shown by CBS on tape delay, but a few years later the NBA was must watch television. Stern knew how to market his stars and while some complain about the NBA being star driven not team driven, the bottom line is that stars drew eyeballs.

If it had not been for Stern and his vision for the television product, the NBA would not be close to what it is today.

He was a marketing man, and that made the NBA owners a lot of money. You don’t get to keep your job as commissioner for 30 years unless your bosses are happy, and the owners have been happy. Franchise values rose with those television deals, which led to new arneas, which led to more and more revenue streams. He grew the league by adding team. He grew the revenue by pushing the league internationally

And the players benefitted, too — they get a cut of all of that revenue. Players’ salaries are required to be a part of the league’s revenue.

But any chase for money has unpleasant consequences.

It was how share all that revenue which led to Stern’s darkest hours — the two NBA lockouts under Sterns watch. His rich owners wanted more money and Stern was happy to be their bulldog and get it from the players. To take that profitable league he built and say how owners couldn’t make money any more came off as condescending, but it didn’t slow him down.

Stern was good was finding rich owners and not really worrying about what they wanted — which led to Seattle being screwed out of a franchise, and the five other cities that saw teams move while Stern was owner.

Even down to the simple things — the NBA’s dress code of a few years ago was aimed at softening the hip-hop image of players and making them more palatable to the older, more conservative, more suburban people paying for the ever-more-expensive luxury boxes and corporate seats near the floor.

In the end, that chase for the almighty dollar may have hurt some but it left us with a better game. It’s a game we can now see for free on our HD televisions almost nightly. The NBA’s rule changes — like the no hand checking on the perimeter — opened up the flow of the game and made it more entertaining. Even things like taking the three-point line from the old ABA helped space the floor and has led to a better product. David Stern understood how to get a product that fans want and could be more easily sold.

The NBA and basketball in general are better off and more popular because of Stern. His legacy is not without scars and tarnish, but in the end the league was better off because of his nearly 30 years in charge.

And through it all, David Stern was all business.

Wade, Butler lead Bulls over Suns 128-121 in overtime

Chicago Bulls' Dwyane Wade (3) drives on Phoenix Suns' Alan Williams (15) during the second half of an NBA basketball game Friday, Feb. 24, 2017, in Chicago. The Bulls won in overtime 128-121. (AP Photo/Charles Rex Arbogast)
Associated Press
Leave a comment

CHICAGO (AP) — Dwyane Wade scored 23 points, Jimmy Butler added 22 and the Chicago Bulls rallied to beat the Phoenix Suns 128-121 in overtime Friday night.

Devin Booker scored 27 points for Phoenix, but missed a chance to win it in regulation after Wade fouled him on a 3-pointer with 1.5 seconds left. Booker hit the first two free throws to tie it, then missed the third.

Wade and Butler led the Bulls as they rallied from 11 down in the fourth quarter to beat the Western Conference’s last-place team. Both players scored 14 points after the third quarter to help the Bulls win their third straight.

Nikola Mirotic scored 20 points and hit four 3-pointers. Robin Lopez added 19 points. Denzel Valentine, who figures to get more playing time after Doug McDermott was traded to Oklahoma City along with Taj Gibson on Thursday, had 15 points. The rookie hit 5 of 8 3-pointers.

Eric Bledsoe added 17 points and 10 assists for Phoenix. The Suns lost for the sixth time in eight games.

The Bulls scored 20 points in overtime and were leading 116-110 after a seven-point spurt that Mirotic started with a 3.

Wade put back Butler’s airball and hit two free throws to make it 122-115. And he had the crowd roaring in the closing minute when he drove for a dunk on Alex Lin and gave the raise-the-roof gesture.

The Suns appeared to be in good shape leading 102-91 with 4:32 remaining in regulation after Booker nailed a 3 to finish a 14-2 run, but the Bulls came storming back.

A dunk by Wade and 3 by Mirotic with 1:53 left cut it to 104-103 and drew a huge roar from the crowd.

Butler hit a 3 to tie it at 106-all with 48 seconds remaining, and after a driving Bledsoe lost the ball out of bounds, he nailed a baseline jumper to give Chicago a two-point lead with 9.1 seconds left.

TIP-INS

Suns: The Suns waived F Mike Scott and C/F Jared Sullinger on Friday, a day after acquiring them in trades. … The Suns also signed G Ronnie Price for the rest of the season.

Bulls: Rajon Rondo will remain in the backup point guard role, coach Fred Hoiberg said. … G Cameron Payne (flu), acquired from Oklahoma City, was unavailable.

 

DeMar DeRozan drops career-high 43, Raptors beat Celtics 107-97

Leave a comment

TORONTO (AP) — DeMar DeRozan scored a career-high 43 points and the Toronto Raptors rallied from a 17-point deficit to beat the Boston Celtics 107-97 on Friday night.

DeRozan shot 15 of 28 from the floor as he surpassed his 42-point effort against the Houston Rockets on March 30, 2015, helping the Raptors overcome the absence of fellow All-Star Kyle Lowry. Lowry sat out with a right wrist injury.

Serge Ibaka, acquired by trade from the Orlando Magic last week, scored 15 points in his debut, while fellow newcomer P.J. Tucker, picked up from the Phoenix Suns on Thursday, had a game-high 10 rebounds and nine points in his first game for his new team.

Isaiah Thomas scored 20 points for Boston, which also got 19 points each from Jae Crowder and Marcus Smart.

Down 91-88 with 4:11 to play, the Raptors went on a 9-1 run to lead by five with 2:01 to play. Though Crowder cut that lead to three with a jump shot with 1:46 remaining, DeRozan drilled a jump shot with a minute remaining to put the Raptors up by five.

Tucker was unable to convert either free throw after being fouled by Al Horford with 47 seconds left, but Thomas missed the next time down the court, and after being fouled by Smart, DeRozan converted both free throws with 33 seconds to play. He then followed up with two more after a three-point play from Smart to take the game away from Boston with 27.5 seconds to go.

The Celtics found their range early, connecting on 55 percent of their shots from the floor and 40 percent from 3-point range in the first quarter. The Raptors could only hit 40 percent and went 0 for 3 from beyond the arc, and while DeRozan topped all scorers with 10 points, they were trailing 29-18 after 12 minutes.

Boston pushed its lead to 17 on a 3-point shot from Jaylen Brown with 1:29 to play in the half, but Toronto closed on a 7-0 run following a flagrant foul by Thomas on DeRozan.

The Raptors continued their comeback effort in the third quarter, with Ibaka’s 3-pointer with 5:58 to go capping a 27-8 Toronto run to give the Raptors their first lead since the 3:54 mark of the first quarter. Smart’s 3-pointer with 3.9 seconds remaining handed Boston a 77-74 edge entering the final 12 minutes.

TIP-INS

Celtics: G Avery Bradley (right Achilles) sat out and coach Brad Stevens said G Gerald Green (left heel) would miss both Friday and Sunday’s games. Thomas extended his franchise record of consecutive 20-point games to 42.

Raptors: Cory Joseph replaced Lowry in the starting lineup.

UNITED NATIONS

The addition of Ibaka (Republic of Congo) means the Raptors now have seven players on their roster born outside of the United States, tied with Utah for the most in the NBA.

INSTANT IMPACT

Ibaka quickly made himself at home on Friday, blocking Thomas’s shot inside of three minutes, before following that up with his first points as a Raptor on a jump shot seconds later, bringing an enthusiastic Air Canada Centre crowd to its feet.

POWER PLAYER

While Raptors coach Dwane Casey patrolled one sideline, his Toronto Maple Leafs counterpart, Mike Babcock, took in the game from the opposing sideline, sitting courtside alongside Toronto’s chief of police. With the Leafs currently on a three-game homestand, the Stanley Cup-winning coach was able to enjoy an evening off before his team hosts the rival Montreal Canadiens on Saturday night.

 

Magic President: Season has been ‘incredibly disappointing’

NEW ORLEANS, LA - FEBRUARY 18:  Aaron Gordon #00 of the Orlando Magic competes in the 2017 Verizon Slam Dunk Contest at Smoothie King Center on February 18, 2017 in New Orleans, Louisiana. NOTE TO USER: User expressly acknowledges and agrees that, by downloading and/or using this photograph, user is consenting to the terms and conditions of the Getty Images License Agreement.  (Photo by Gerald Herbert - Pool/Getty Images)
Getty Images
Leave a comment

ORLANDO, Fla. (AP) — Orlando Magic president Alex Martins entered the season believing this was the franchise’s best chance to break into the playoffs for first time in the post-Dwight Howard era.

With 23 games remaining, Martins realizes that’s a longshot at best.

“The season to date has been incredibly disappointing,” Martins told The Associated Press. “We didn’t expect to be in mix for one of the top seeds by any stretch as we are progressing. Our hope was to get in there and make the playoffs.”

The team brought in two key veteran front-court additions to fuse with a young nucleus and hired an experienced playoff coach in Frank Vogel. The pieces seemed in place to end a five-year playoff drought.

But Orlando has the third-worst record in the NBA at 21-28 and have scrapped their dominant front-court plan, shipping Serge Ibaka to Toronto. Their slim postseason chances are quickly fading.

It’s other setback for 34-year-old general manager Rob Hennigan, who has not delivered on putting Orlando back into the playoffs during his nearly five-year tenure. The roster has been consistently re-made and three different head coaches have been hired during Hennigan’s tenure.

Martins expressed his excitement about the future of a young nucleus of players that includes Aaron Gordon, Elfrid Payton, Evan Fournier and now nearly acquired swingman Terrence Ross. He also spoke highly of Vogel, who was hired last May after a successful run with the Indiana Pacers .

But Martins didn’t mention Hennigan, who has one more year remaining on his contract.

When asked about the GM, the president said Hennigan’s future will be evaluated at the end of the season, along with the rest of the basketball operations staff.

“We feel that you have to have the complete book of business for the year to be able to evaluate them and we are going to do that,” Martins said. “Everybody is accountable to all of the results and we will evaluate our basketball operations staff extensively at the end of the year and make any decision that we need to make.”

Hennigan has not shied away from discussing his job security, acknowledging that things have not worked out as he had hoped to this point.

“The seat is always hot,” Hennigan said last week. “That’s something that comes with the territory and it’s just something that comes with the job. It’s a difficult job with a lot of complexities. We feel like we are figuring it out.”

But the results don’t seem to support Hennigan’s assertion that they are any closer to figuring it out than when he came aboard in June 2012. Draft picks haven’t panned out, free agents have been brought in and shipped out as quickly and there has seemed to be a revolving door at the head coaches’ office.

The latest fallout was the Ibaka acquisition that fell apart quickly. The Magic gave up a promising young player in Victor Oladipo and other assets in order to get Ibaka from Oklahoma City.

Ibaka, who entered the season on the final year of his contract, turned out not to be a good fit for the two-big men defensive scheme and wasn’t giving indication he would be willing to re-sign with the Magic this summer.

“We certainly didn’t want to put ourselves in that position if Serge were to make a decision to go elsewhere and not have anything to show for it,” Martins said. “We wanted to protect ourselves against that.”

There were reports Orlando would be active in trade market before Thursday’s deadline, but the only trade they ended up pulling off was the Ibaka-Ross deal. Martins said the team had hoped to add what it considered to be significant pieces as late as Thursday, but that it all fell through.

“As they say it takes two trade partners to make a deal happen but unfortunately nothing came to fruition,” he said.

Now the focus becomes finishing strong, eyeing what is being touted as one of the deepest drafts in years and then free agency. Martins anticipates having as much as $30 million in salary cap space to spend in free agency.

“If we can get lucky for the first time in several years in the lottery and get up into the top 3, obviously you have a difference maker in this draft,” Martins said. “We also expect to be aggressive in free agency this summer. So we will see.”

Report: Pelicans to waive Omri Casspi after broken thumb leaves them shorthanded

NEW ORLEANS, LA - FEBRUARY 23:  Omri Casspi #18 of the New Orleans Pelicans warms up before a game against the Houston Rockets at the Smoothie King Center on February 23, 2017 in New Orleans, Louisiana. NOTE TO USER: User expressly acknowledges and agrees that, by downloading and or using this photograph, User is consenting to the terms and conditions of the Getty Images License Agreement.  (Photo by Jonathan Bachman/Getty Images)
Getty Images
Leave a comment

In his first game in New Orleans, coach Alvin Gentry threw forward Omri Casspi right into the rotation, and he scored a dozen points.

Casspi also broke his thumb and will be out 4-6 weeks.

Because there is so little time in the season and the Pelicans want to make the playoffs, they have decided to waive Casspi, reports Sams Charania of The Vertical at Yahoo Sports.

The idea is to create a roster spot to either grab someone waived by another team over the next few days or to get players on 10-day contracts.

Casspi will be a free agent this summer, and there are a number of teams that think he has real potential once unleashed outside what was going on in Sacramento.