The NBA is a bottom line business. As in it’s all about the money. The lockout made that painfully obvious.
But winning can help the bottom line, plus it’s just more fun than losing.
Mark Cuban gets the bottom line, but for him that includes winning. He has spent wildly in the past to try and do it, he has used advanced metrics, whatever might give him an advantage. And if something works, he’s not changing it.
MILAN (AP) — The Boston Celtics eased to a 124-91 victory over Olimpia Milano at the Mediolanum Forum on Tuesday, comfortably winning the first of a double-header in Europe as part of the NBA Global Games.
Isaiah Thomas led the way for the Celtics with 18 points, including nine in his first seven minutes after coming off the bench midway through the first quarter.