Deron Williams

Deron Williams explains why players flock to major markets


Deron Williams was not trying to make a statement about the balance of small versus large markets in the NBA, he was simply answering a question posed to him by the New York Post.

Williams, the star point guard of the Brooklyn Nets, is on the cover of the new video game “NBA Baller Beats.” The question was would he have gotten that prime spot if he still played in Salt Lake City for the Jazz.

“Probably not,” Williams told The Post yesterday. “There’s not a lot of national opportunities in Utah. There’s definitely some local stuff, some regional stuff, but not too much national stuff.”

For a lot of players, that potential for larger endorsement deals matters.

There are a handful of guys so big that it doesn’t matter where they play — Kobe Bryant, LeBron James, Kevin Durant. That level of star is so big nationally and internationally that if they are based out of Cleveland or Oklahoma City it doesn’t hit their bottom line. But this is an elite few players.

For everyone else,  even a step below that — D-Will being an example — the opportunities for money and celebrity in big markets plays a role in making changes. If you are a good player or a role player, the opportunities in a big city can boost your income. So suddenly Los Angeles or New York become more attractive.

Understand that size of the contract (read: money) is always the main factor, with weather and lifestyle in the mix, too. But endorsement opportunities matter in the decision making process. And there is nothing that can go into a CBA to change the advantage big markets have there.

Byron Scott doesn’t care about exhausting Lakers in preseason

Byron Scott
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The Warriors use wearable technology to track players and have rested them when the data revealed fatigue. Gregg Popovich is holding relatively healthy Spurs out of practice. Heck, Popovich doesn’t even send himself to every preseason games.

Meanwhile, with the Lakers…

Lakers coach Byron Scott, via Baxter Holmes of ESPN:

“I don’t necessarily care about tired legs in preseason,” Scott said. “I think everything that we’ve done thus far will pay off at the end of the day. You’ve got some guys that might have tired legs and [are] a little worn out, but all the running as far as getting into that physical condition that we need to get into, I think in December and January, it will pay off.

“So I’m not necessarily worried about guys having tired legs in preseason. They’ll just have to kind of fight through that fatigue part of it. And I think mentally it gets them a little stronger anyway.”

Mike Bresnahan of the Los Angeles Times:

The Lakers coach has a reputation for demanding a lot of running in the preseason. It’s important in his mind because the Lakers will be better conditioned than other teams down the road.

Players, predictably, aren’t as enthused about it.

Bresnahan quotes just two players, Brandon Bass and D'Angelo Russell, and neither expressed much resistance to Scott’s methods. But I trust Bresnahan to read the team’s pulse.

I also think Scott is right: Fighting through fatigue builds mental toughness. But it also makes players tired, and it’s not the only way to instill toughness. The Warriors are tough. The  Spurs are tough. They didn’t have to run their players into the ground to get that way.

Scott loves to project himself as old-school and anti-analytic. Thankfully for the Lakers, his actual methods aren’t as bad as he conveys. For example, he said the Lakers would take an absurdly low 10-15 3-pointers per game last season. In reality, they hoisted nearly 19 per game, 25th in the league. That might not have been enough for that roster, but at least it wasn’t leaps and bounds below the norm.

So, I’m not convinced Scott is pushing the Lakers as hard as he wants everyone to believe. But he’s  clearly giving them a bigger workload than many teams.

If the Lakers are playing relevant games late in the season, this could come back to bite them. On the bright side, they probably won’t have to worry about that problem.

Tony Parker wants to play six more seasons with Spurs

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Tony Parker revealed a plan nearly two years ago to play until he’s 38.

Coming off his worst season since his rookie year, the Spurs point guard is sticking to that goal.

Parker, via Marc J. Spears of Yahoo Sports:

“The Spurs know I want to play until I’m 38,” Parker told Yahoo Sports in a recent phone interview. “That will be 20 seasons for me. That’s my goal. This year is No. 15. And if I’m lucky enough and I’m healthy, hopefully I can play 20 seasons and then I’ll be ready to retire.”

That seems pretty ambitious, no matter how you handle the conflicting math. (Parker is 33. If he plays 20 seasons, he’ll spend most of his final season at age 39 and turn 40 during the playoffs.)

Parker is already showing signs of slippage. Many of his key numbers were down last season, including ESPN’s real-plus minus, where he quietly slipped from 12th to 67th among point guards.

But Gregg Popovich is very liberal with resting his players, and Parker won’t have to carry too much of the load. Tim Duncan and Manu Ginobili will probably retire before Parker, but the Spurs will still have Kawhi Leonard and LaMarcus Aldridge.

I wouldn’t count on it, but it’s possible Parker lasts that long.