NBA teams are struggling to figure out how to fit modern technology into the live NBA experience. How we get information and share our experiences is changing with technology, and teams are trying to figure out how to keep up.
Mark Cuban in Dallas says he wants to eliminate the “look down” moments, so his team is not texting stats and information to season ticket holders during a game, something that has them looking down and playing with their smart phones and not soaking up the live experience.
But other teams may go the other way — and find a way to make it work for their business model.
Enter Vivek Ranadivé. He is the brains behind Tibico, a $4 billion software company that tries to take the mountains of data out there, sort through it for companies and help them get the right information to the right place at the right time. And they’re good at it.
Ranadivé is also a minority owner of the Golden State Warriors. He is profiled in this month’s Esquire Magazine and talks about how the Warriors could blaze the trail for NBA and other sports on how to use the information they gather.
Ranadivé believes the Warriors can be a model of how an organization can revolutionize its operations through the use of real-time data. His vision goes roughly like this:
When a ticket holder arrives at Oracle Arena for a game, he could flash a bar-coded pass to enter the parking garage, sending a signal that he has arrived and allowing him quick and easy entry to the game. The computer system would know that at last week’s game, he bought two youth jerseys. It would also know that there’s a surplus of youth hats at the team store at the moment, so it could send him a text message offering a 20 percent discount on hats. When he’s in his seat, he’d be able to watch instant replays and other exclusive content on his phone. At the end of the third quarter, when the computer system showed that the concession stand near his seats had too many hot dogs, it could send him a buy-one-get-one-free offer — because it also knows that he sometimes buys hot dogs at games.
The right information to the right people at the right time in the right context. (Fans creeped out by this could opt out.)
It’s an interesting vision. One not for everyone (it may play better in San Francisco than Oklahoma city), but for teams it is the kind of thing that could radically alter their business.
The Oklahoma City frontcourt is crowded. Enes Kanter and Steven Adams will start, and they will have Nick Collison, Ersan Ilyasova, Domantas Sabonis, and now Joffrey Lauvergne behind them.
Which likely means Mitch McGary‘s done as a member of the Thunder, according to Royce Young of ESPN.
McGary has battled injuries his two seasons in the league and got on the court for only 72 minutes total last season for the Thunder (he played in more games and put up solid numbers in the D-LEague). He was not part of the future there regardless. He’s an undersized five trying to play the four and what he brought as a rookie — energy — was not enough as a sophomore.
McGary will make $1.5 million this season. He may be tough to move because he’s suspended for the first five games he’s eligible to play next season for failing the league’s drug policy (five games is the standard suspension for testing positive for marijuana three times). Maybe a team looking to develop players will give him a shot, but there is little trade value for him.
If you can knock down a 19-foot shot, then a 15-footer should be easier. Right?
Apparently that — and just basic muscle memory — is the latest attempt to improve Dwight Howard‘s free throw shooting. And, he seems to be knocking down those shots.
It’s not hard to see the logic in this approach.
The challenge is form and reps are not the problems for Howard — or DeAndre Jordan or Andre Drummond or others — when it comes to hitting free throws. Anyone who says “why don’t they just practice the shot” doesn’t pay attention, these guys put in a lot of work on the shot. Pregame and in practice (I’m Los Angeles based), Jordan probably hits 65 percent from the line. At least.
The problem is mental. That can be a tougher hurdle to clear. Maybe taking 19 footers and knocking them down will have Howard feeling more confident at the stripe this season.
But we’re going to need to see it to believe it. Just like we’re going to have to see a rejuvenated Howard in Atlanta before we believe this season will be different from the last few.
Until this season, Jason Thompson had never been to the playoffs. He spent seven seasons in Sacramento before getting traded to the Warriors last offseason, and then signing with the Raptors midseason when Golden State waived him to make room on the roster for Anderson Varejao. His NBA days appear over, at least for now. International basketball reporter David Pick reports that Thompson has agreed to a deal to play in China.
Since the CBA’s season ends in March, Thompson could theoretically join an NBA team for the stretch run next year. But he didn’t appear to have much interest on the free-agent market this summer.
After five years in Washington, French forward Kevin Seraphin signed a one-year deal in New York last offseason. He played 48 games for the Knicks, averaging 3.9 points and 2.6 rebounds in 11 minutes per game and wasn’t a big part of their rotation. Now, as a free agent, he’s looking for a new NBA home, and Yann Ohnona of L’Equipe reports that he’s worked out for the Indiana Pacers and has interest from the Spanish club FC Barcelona.
The translation of that tweet reads:
Kévin Seraphin, always courted by Barcelona, is in the United States for a trial with the Pacers of Indiana
With Barcelona in pursuit, Seraphin appears to have a solid fallback option if he can’t land a spot on an NBA team. He can be useful as a fourth or fifth big, it’s just a matter of a team having room.