NBA teams are struggling to figure out how to fit modern technology into the live NBA experience. How we get information and share our experiences is changing with technology, and teams are trying to figure out how to keep up.
Mark Cuban in Dallas says he wants to eliminate the “look down” moments, so his team is not texting stats and information to season ticket holders during a game, something that has them looking down and playing with their smart phones and not soaking up the live experience.
But other teams may go the other way — and find a way to make it work for their business model.
Enter Vivek Ranadivé. He is the brains behind Tibico, a $4 billion software company that tries to take the mountains of data out there, sort through it for companies and help them get the right information to the right place at the right time. And they’re good at it.
Ranadivé is also a minority owner of the Golden State Warriors. He is profiled in this month’s Esquire Magazine and talks about how the Warriors could blaze the trail for NBA and other sports on how to use the information they gather.
Ranadivé believes the Warriors can be a model of how an organization can revolutionize its operations through the use of real-time data. His vision goes roughly like this:
When a ticket holder arrives at Oracle Arena for a game, he could flash a bar-coded pass to enter the parking garage, sending a signal that he has arrived and allowing him quick and easy entry to the game. The computer system would know that at last week’s game, he bought two youth jerseys. It would also know that there’s a surplus of youth hats at the team store at the moment, so it could send him a text message offering a 20 percent discount on hats. When he’s in his seat, he’d be able to watch instant replays and other exclusive content on his phone. At the end of the third quarter, when the computer system showed that the concession stand near his seats had too many hot dogs, it could send him a buy-one-get-one-free offer — because it also knows that he sometimes buys hot dogs at games.
The right information to the right people at the right time in the right context. (Fans creeped out by this could opt out.)
It’s an interesting vision. One not for everyone (it may play better in San Francisco than Oklahoma city), but for teams it is the kind of thing that could radically alter their business.
MIAMI (AP) The Miami Heat will be without starting forward James Johnson for at least two games and probably more after bursitis was found in his right ankle.
Johnson left Miami’s win over the Los Angeles Clippers on Saturday with ankle pain, and an MRI performed Sunday led to the bursitis diagnosis. Johnson is not traveling with the team for its trip for games at Atlanta on Monday and Boston on Wednesday.
The team says Johnson could miss seven to 10 days, which would also mean his status for home games against Dallas on Dec. 22, New Orleans on Dec. 23 and Orlando on Dec. 26 is in some doubt.
Johnson is averaging 10.9 points and 5.2 rebounds for the Heat this season.
LeBron James notched his third-straight triple-double on Sunday, this one coming against the Washington Wizards. But before the game, the story was all about how James was voicing a silent protest — in Washington D.C., no less — by wearing a special version of his shoes.
LeBron took to the floor wearing his LeBron 15s, but this player edition had the word “Equality” on the back of them. James wore one black shoe and one white shoe.
James wore the black versions of this shoe in the Cleveland Cavaliers’ opener to start the season.
LeBron finished the game with 20 points, 15 assists, and 12 rebounds. The Cavaliers beat the Wizards, 106-99.
The Carolina Panthers are up for sale. Owner Jerry Richardson said he would sell the team late on Sunday following an announcement by the NFL that Richardson was under investigation for “workplace misconduct”. The NFL’s investigation and Richardson’s decision to sell was preceded by a report from SI saying Richardson had paid out settlements amid sexual harassment and racial slur claims.
Enter Sean Combs and Stephen Curry.
Combs — that’s Diddy, you to and me — has previously voiced his interest in being involved with the NFL, and after seeing that Richardson would be selling the team, jumped at the chance to boost his profile. Combs tweeted that he wanted to buy the team, and that’s when Curry joined in.
Naturally, Curry is from Charlotte and went to both high school and eventually college in the area, playing at Davidson. He’s an avid Panthers fan and has been on the sideline for the team publicly many times over the years.
Curry being part of an ownership group for the Panthers would be pretty wild. Perhaps Charlotte Hornets owner Michael Jordan would like to join in? It seems like they would have the liquidity and credit availability between the three of them to get the team.
Then again, the asking price for the Panthers could be north of $2 billion. The last team to be sold was the Buffalo Bills in 2014 for $1.4 billion. In September, Forbes released a valuation for the Panthers that put them at $2.3 billion.
Might need to get a few others involved in this one.
Vince Carter is 40 years old and playing in what could possibly be his final NBA season. The Sacramento Kings guard started his career with the Toronto Raptors, and on Sunday he played what could possibly be his final game at the Air Canada Centre.
And so, when Carter was subbed out late in the fourth quarter on Sunday, the folks in Toronto did what came naturally: they cheered.
The whole thing was pretty great to watch, and a real testament to how Carter is viewed by fans in Toronto.
Carter scored just four points in 25 minutes for Sacramento, going 2-of-5 from the field while adding three blocks, two assists, a rebound and a steal.
The Raptors got the win over the Kings, 108-93.