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Don’t think for a second owners’ latest offer is what fans want

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Let’s be honest about what you really like — trades and teams full of stars.

You like seeing basketball, too, which makes the new offer from NBA owners appealing to fans. Because it means 72 games and a full playoffs, basically a normal season. I want to see it in place for the same reasons.

You may get it (not that we have any say) but know that the owners offer — the parts the players are opposing of it particularly — goes against what fans have shown they want.

The owners have preached “competitive balance” and sold it sort of like the NFL’s parity. The NBA is never going to have the parity of the NFL (because the stars of the NBA control the game much more and are so much better than their peers). But that’s not really what is at the heart of all this. Small market owners watched LeBron James and Carmelo Anthony control the process, take all the power and force their way where they wanted to be. The owners want that power back.

I know what is coming in the comments — you say you want that, too. You’ll say that you want Grizzlies to be able to compete with the Lakers every year. You say you don’t want the Knicks to make all the big trades. You’ll say you want sanity in the system.

The numbers tell a different story. The numbers being every measure of fan interest we can find, whether it is television ratings or Internet traffic or ticket sales.

You love trades and free agency — there is a reason traffic on this and every other NBA web site peaks in July, not during the finals but during free agency. You love rumors. Love them. You love to read about and talk player movement. We all love to play armchair GM. There is a huge traffic and interest boost in February as the trading deadline nears for the same reason.

This new deal from the owners is designed to restrict the kind of big trades you clearly want to see (hence more restrictions on tax spending teams). Sure, there will be plenty of smaller trades and we can get excited about Sasha Vujacic getting moved for cash considerations. But the small market owners want to keep their stars. Those are the guys that sell tickets and bring in sponsors and boost local television ratings and they don’t want them all going to New York and Los Angeles and Miami.

Thing is, you love teams loaded with stars. You may say you hate the Miami Heat, but you watched them and bought their gear in record numbers. Ratings were up last season and the Heat and Knicks were the primary reasons. When you talk about the golden age of the NBA, you talk about the Jordan era when the Bulls dominated the league, or the 1980s when the Lakers or Celtics won eight out of nine titles. That’s when the ratings were highest.

What’s frustrating about the lockout is they figured out the money part of the lockout, mostly. That was supposed to be the hard part of getting a new NBA labor deal, but the players have gone all the way back to a 50/50 split of revenue, giving enough money back to cover what the owners said they lost (even if we don’t buy their math).

We’ll see what happens with the offer the owners made. We may get our wish and get basketball. But know that while David Stern and Adam Silver are selling this deal as good for the fans, it really isn’t. It’s just very good for the owners.

Evan Fournier pokes fun at his ‘NBA 2K’ likeness

OAKLAND, CA - MARCH 07:  Evan Fournier #10 of the Orlando Magic dribbles the ball against the Golden State Warriors at ORACLE Arena on March 7, 2016 in Oakland, California. NOTE TO USER: User expressly acknowledges and agrees that, by downloading and or using this photograph, User is consenting to the terms and conditions of the Getty Images License Agreement.  (Photo by Ezra Shaw/Getty Images)
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The release of NBA 2K17, the latest edition of the popular 2K video-game series, is less than a month away. Players are starting to get their likenesses in the game, as well as their player ratings, and tweet them out. Magic forward Evan Fournier wasn’t too happy with the way his came out.

Fournier’s countryman Rudy Gobert got in on the fun, too, changing his Twitter avatar to Fournier’s screenshot and encouraging others to do the same. He even created a hashtag for it.

At least they’re having fun with it.

Report: Sixers expected to waive Tibor Pleiss after trade with Jazz

PHILADELPHIA, PA - OCTOBER 30: Tibor Pleiss #21 of the Utah Jazz controls the ball in the game against the Philadelphia 76ers on October 30, 2015 at the Wells Fargo Center in Philadelphia, Pennsylvania. NOTE TO USER: User expressly acknowledges and agrees that, by downloading and or using this photograph, User is consenting to the terms and conditions of the Getty Images License Agreement. (Photo by Mitchell Leff/Getty Images)
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On Friday, the Jazz traded German center Tibor Pleiss to the Sixers along with two second-round picks for Kendall Marshall. The big draw of the trade for Philly was the picks, and Pleiss is not expected to stay with the Sixers, according to Comcast SportsNet Philadelphia’s Jessica Camerato.

Pleiss had a forgettable season with Utah, and the Sixers have a glut of bigs including Nerlens Noel, Jahlil Okafor, Joel Embiid and Dario Saric. It would have been virtually impossible for Pleiss to crack the rotation, and it’s unlikely another team picks up his contract, which has $3 million guaranteed this season.

Jordan releases new Russell Westbrook ad, may include a shot at Kevin Durant

OKLAHOMA CITY, OK - MAY 28:  Kevin Durant #35 of the Oklahoma City Thunder (L) and Russell Westbrook #0 look on during a press conference after the Golden State Warriors defeated the Oklahoma City Thunder 108-101 in game six of the Western Conference Finals during the 2016 NBA Playoffs at Chesapeake Energy Arena on May 28, 2016 in Oklahoma City, Oklahoma. NOTE TO USER: User expressly acknowledges and agrees that, by downloading and or using this photograph, User is consenting to the terms and conditions of the Getty Images License Agreement.  (Photo by J Pat Carter/Getty Images)
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As a Jordan Brand athlete, Russell Westbrook is under the same Nike umbrella as former teammate Kevin Durant. But his latest Jordan spot, released Friday, has a very pointed tagline: “Some run, some make runways.”

Given the circumstances, it’s hard to interpret that as anything other than a reference to Durant signing with the Warriors and Westbrook signing an extension with the Thunder.

Kobe Bryant on how teams should see Warriors: “‘OK, lace ’em up. Let’s go.”

BEVERLY HILLS, CA - MAY 03:  Retired NBA Champion, CEO, Kobe Inc., Kobe Bryant speaks onstage during 2016 Milken Institute Global Conference at The Beverly Hilton on May 03, 2016 in Beverly Hills, California.  (Photo by Alberto E. Rodriguez/Getty Images)
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For two decades, Kobe Bryant saw everyone and everything as an obstacle to overcome: The Pacers, Sixers, Nets, Magic, Celtics, Tim Duncan, Gregg Popovich, Smush Parker, a torn Achilles. It didn’t matter. Kobe’s work ethic and drive had him rising above it all.

His focus hasn’t changed now. Kobe was on the Jim Rome show, and the topic of the new-look Warriors with Kevin Durant came up, along with the “woe is me” attitude of some players (and plenty of owners and GMs).

“I would have thought less about myself if I looked at that move and said, ‘That’s unfair,'” he said. “If you’re a real competitor, you look at that and say, ‘OK, lace ’em up. Let’s go. I don’t care how many players you have over there; we’re still going to take you down.'”

Easier said than done to make that happen, but that attitude is the only one to have if you think you have a chance. You can be sure LeBron James is thinking that way and telling his Cavaliers teammates the same.

We’re going to miss Kobe.