Kings Farewell Basketball

Kings struggle to keep all those new sponsors happy

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It is one of the key reasons the Kings are still the Sacramento Kings.

Sacramento Mayor walked up to the NBA’s owners — not the Maloof brothers that own the Kings, but the rest of them — and said he could bring in $10 million more in local corporate sponsorship. Then he went out and got it — 32 companies that bought ads or suites or whatever they could swing go help the team and city.

Except, now those sponsors are growing uncomfortable as the NBA lockout drags on, reports the Sacramento Bee.

With two weeks of games already canceled, and much of the rest of the season in jeopardy, the team is talking to sponsors about refunds, “make-goods” and other concessions.

So far nobody has asked for their money back, and the discussions “have been positive,” said team spokesman Chris Clark. But some sponsors are getting antsy.

As games disappear from the schedule, “the sponsorship becomes questionable,” said Doug Elmets, spokesman for Thunder Valley Casino. “We’re now reassessing how we want to move forward.”

Thunder Valley would be a $1 million sponsorship. That is not easy to replace.

Other teams are facing the same sponsors wondering what kind of value they will get back from the team in a lockout-shortened season. This issue is league wide.

It’s just more acute for the Kings, where keeping fans and sponsors happy so the money keeps flowing matters in showing Sacramento can support an NBA team. (Well, aside the argument that it has supported an NBA team for decades, thank you very much.) It’s hard to sell the buzz of Jimmer Fredette when he’s not playing and the team can’t even talk about him. The Kings need to keep positive vibes going so that the momentum to get a new arena built in the city continues. By March, the city has to show the NBA owners they have a plan in place to get an arena built.

The Maloofs would help with all that, if they weren’t house shopping in Anaheim.

Richard Jefferson wears crazy Snapchat glasses for POV look at dunking (VIDEO)

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Cleveland Cavaliers veteran Richard Jefferson has a legendary Snapchat account, and I think it just got even better.

During a video posted to Jefferson’s account on Saturday, viewers were able to see a point-of-view account of what it’s like to be an NBA player practicing 3-pointers and dunking down lob passes.

Thanks to a pair of Snapchat Spectacles — a video camera in a set of glasses and paired with the social application — Jefferson gave us a taste of what it’s like to be an NBA player, if only for a moment.

I think it’s pretty cool to see from his perspective. Thanks to the evolution of wearable technology and 3D viewing equipment this is probably just a very small preview of what our viewing experience for the NBA is going to be like in 10-15 years.

LeBron James Jr. easily drops halfcourt shot on dad’s Instagram (VIDEO)

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Cleveland Cavaliers star LeBron James likes to throw in a couple of halfcourt shots before games, just as a little warmup. It looks like his son, LeBron James Jr. is following in his footsteps.

On Friday, James posted a video to his Instagram of Jr. — known as “Bronny” — casually tossing in a halfcourt shot at Quicken Loans Arena.

Via Instagram:

Bronny showing the range post game!! Something lite. #JamesGang🔥 #StriveForGreatness🚀

A video posted by LeBron James (@kingjames) on

That’s one talented 12-year-old kid.

Liquor company Jägermeister says Bucks’ new logo is too similar to their own

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MILWAUKEE (AP) A German company that makes a popular liqueur is not raising a shot glass to the Milwaukee Bucks’ redesigned logo.

The Milwaukee Journal Sentinel reports that Jägermeister has filed formal opposition with an appeal board of the U.S. Patent and Trademark Office about the registration of the logo.

The company contends it “has established exclusive rights in the DEER HEAD Marks through use in commerce in the United States” going back to 1968. It cites numerous reasons to oppose registration for the NBA team, including the possibility that people might confuse the two companies or believe they are connected or affiliated.

Both logos feature forward-looking deer with large antlers inside a circle or partial circle in about the same proportions.

Neither the Bucks nor Jägermeister returned messages seeking comment.

Information from: Milwaukee Journal Sentinel, http://www.jsonline.com

Carmelo on NBA CBA opt-out deadline: “I’m skeptical of something getting done”

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After months of reports that the NBA and the NBAPA would be able to reach an agreement on a new CBA, it appears the two sides have hit a snag.

Ramona Shelburne of ESPN is reporting that the league and the player’s union are unlikely to agree to terms before Thursday’s deadline for the players to opt-out of the current CBA.

Via ESPN:

“I’m skeptical of something getting done,” Anthony, who is the vice president of the NBPA told ESPN after the New York Knicks practiced Saturday in Los Angeles. “Do I think something could happen by the 15th? Yeah I think something could happen. But I think this kind of put a dent in conversations.

“We had something so close. We were supposed to have a deal done weeks ago, and for this to happen at the 25th hour is tough.”

This is not good news for the talks, which have reportedly gone smoothly thus far and for good reason: money.

There’s more of it to be had all around for both sides, and as Basketball Related Income (or BRI) rises, so has the NBA salary cap.

Despite this unfortunate news, it’s not all doom and gloom for NBA fans hoping to avoid a lockout. While Dec. 15 is the opt-out date for the players and they will almost certainly take it, the current CBA doesn’t expire until June of 2017.

That means there won’t be any kind of work stoppage for the 2016-17 NBA season, but both sides would have a hard date of June 30 before ostensibly triggering one.

The good news is, hopefully, that since the two sides have already been working hard on a deal that they would be close on the terms they need to settle over the following six months.

A big question is apparently whether they can still make Thursday’s deadline, as Anthony has reportedly said it would take significant discussion time and constant work to finish the deal as it stands.

No word yet on what the issue is between the league and the players, as Anthony declined to elaborate.