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David Stern goes on the offensive during media tour

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David Stern is winning the war of public perception.

Regular readers here know how I assign blame for the lockout and missed games, but make no mistake that in the court of public opinion the players are going to be the big losers. We know the players, while the owners are faceless (save Mark Cuban). We know exactly what the players make, and we know we would play basketball for a living for a fraction of that. The “let us play” PR disaster didn’t help matters, but the fact is the players were going to lose the perception battle.

In the last 24 hours David Stern has been on a media tour and gone on the offensive, painting the owners as a completely fair minded group who are stunned that the players don’t want to agree to their terms.

It’s all spin — just as union chief Billy Hunter’s media blitz was — but Stern is better at it. He cherry picks facts, but can do it in a way that he sounds more reasonable than the owners actually have been. Like what he said on the Dan Patrick Show (as transcribed at CSNChicago.com).

I would say that given the fact that the owners have made concessions to the players on no hard cap, on actually keeping all contracts in place that are in place — to pay them out in their entirety — that the players have asked for the continuation of guaranteed contracts and the owners have agreed to that, and that the owners have said, ‘If you don’t like the deal, you can opt out after seven years.’ I think the players — if the rank-and-file — truly understood the dynamics of the negotiations, they would have a completely different picture and they would say, ‘Let’s get back to work.’

“They don’t have anything that the owners want. The old deal expired. There’s no continuing deal. There was a 57-percent deal and if the owners wanted to continue that deal, they could have exercised their one-year option that they had to extend it. But given the fact that the owners believe that the league should be more competitive and that teams should have an opportunity to make a profit, and there should be ways to eliminate the loss that the league has suffered, in order to use those profits to have more revenue sharing, that we needed a new and different deal.”

This gets at the heart of the disagreement right now — the players started their position based on the old labor deal as a base; the owners did not consider that a starting point and made their own starting point with radical demands like rolling back existing contracts (good luck getting the courts to okay that after agents sued) and an NFL-style hard salary cap. That’s what makes Stern great, he sounds very reasonable talking about all the things the owners have given back in these talks. Even though the owners make up that starting point out of whole cloth and gave up things they never had in the first place.

The biggest story out of the media blitz was Stern saying that if there is not a deal by Tuesday he thinks Christmas Day games are in trouble. But here are a few other things he said in the last 24 hours.

From NBA TV: “When you spend the amounts of monies these franchises now cost and the losses pile up because player salaries have gone from the $1 billion we were arguing about in 1999 to $2 billion-plus, I’m not going to say, ‘Oh, we shouldn’t be make a profit.’”

That for the record is complete spin and, frankly, organic male cow produced fertilizer. The amount of salaries the players got doubled because revenue to the league doubled — player salaries were a set percent of league revenues (57 percent at the end) because the owners agreed to that deal. Go ahead and argue that 57 percent is too high, that’s a valid argument, but to say that players salaries doubling was the problem without noting the doubling of league revenues the players didn’t get is misleading. At best.

• In multiple interviews, Stern said that the it was the players legal council (Jeffrey Kessler) was the first to propose the idea of a 50/50 split of basketball related income.

Two quick thoughts. First, the split is only half the question, the other half is how you define the revenue. If you take more expenses off the top (which the owners have proposed) then it is not a true 50/50 split. Secondly, who cares who proposed it if both sides are backing away from the idea anyway?

• Stern talked about teams being able to spread out the contract of a player they waive for non-performance to double its length. I, frankly, like this idea. For example, let’s use Gilbert Arenas and the three years, $63 million he has left on his deal. Under this proposal, if the Magic waived him they would have him on the books for six years at $10.5 million a year rather than three years at $21 million a year. For a lot of teams dealing with guys like Eddy Curry, this is a good way to get rid of him yet lessen the financial blow to the team.

• He also talked about allowing teams to offer one player under contract a special five-year deal that is substantially larger than what other teams can offer. The idea is to give teams a way to retain their stars — if you leave you are going to get considerably less money. It’s a virtual franchise tag.

Paul Pierce “50/50” about playing next season

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Paul Pierce may have played his final NBA game. After the Clippers’ season-ending loss to the Trail Blazers on Friday night, the 18-year veteran was noncommittal about his future. Here’s what he said, via CSNNW.com (video above):

For each year the last couple of years, I’ve thought long and hard about walking away from the game. The process will continue this summer as I think long and hard, as I get older in age, talk to my family, see how my body feels. I don’t want to make an emotional decision right now, so I’ll sit down with my family and think about it. It’s just gotta hit you one day. You just never know. You don’t know. Right now, it’s 50/50. I’ll see how I feel when I wake up, if I feel like getting ready for next season. If I don’t feel that feeling, that fire’s not there, it’s going to be tough,

Pierce wasn’t as effective with the Clippers as they’d hoped he would be when they signed him, coming off a big playoffs with the Wizards last season. If he does decide to walk away, he’s a surefire Hall of Famer who will go down as one of the best forwards of his generation.

Report: Ty Lue still has assistant’s contract with Cavs

CLEVELAND, OHIO - APRIL 13: Head coach Tyronn Lue of the Cleveland Cavaliers in action against the Detroit Pistons at Quicken Loans Arena on April 13, 2016 in Cleveland, Ohio. The Pistons defeated Cleveland 112-110 in overtime.  NOTE TO USER: User expressly acknowledges and agrees that, by downloading and or using this photograph, User is consenting to the terms and conditions of the Getty Images License Agreement. (Photo by David Maxwell/Getty Images)
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When the Cavaliers fired David Blatt midseason, they promoted Ty Lue to head coach, without an interim tag attached. The job was his. But apparently, he has yet to sign a new contract that reflects his new title with a pay bump, and is still under contract as an assistant despite being the team’s head coach.

From ESPN.com’s Dave McMenamin:

As the Cavaliers prepare to face the Atlanta Hawks in the second round of the playoffs, head coach Tyronn Lue continues to guide the team without having signed a new contract since he took over for David Blatt, multiple sources said this week.

Lue, 38, was promoted from associate head coach to Blatt’s successor on Jan. 22, with Cleveland general manager David Griffin parting ways with Blatt despite the team’s conference-best 30-11 record at the time. Even without a new contract, Lue never had an interim title attached to his position.

According to the report, Lue’s current contract runs through next season, with a team option for the following year, and Lue fully expects to be back. He hasn’t interviewed or shown interest in any of the other head coaching jobs that are open.

Still, until he signs a new contract, this is just another piece of uncertainty hanging over the Cavaliers.

LeBron James ‘not fond’ of NBA’s reviews of officiating

FILE - In this Jan. 29, 2016, file photo, Cleveland Cavaliers forward LeBron James warms up before the second half of an NBA basketball game against the Detroit Pistons in Auburn Hills, Mich. The employee working at a pizza place in Los Angeles suburb called himself Ron. But Ron is no ordinary employee. He is LeBron James, the basketball superstar and one of the owners of the pizza chain, the Cleveland.com website reported. (AP Photo/Carlos Osorio, File)
Associated Press
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INDEPENDENCE, Ohio (AP) — LeBron James isn’t a fan of the NBA’s officiating reviews.

“I’m not fond of it,” he said Friday.

James was asked about the league’s postgame reports in the aftermath of former Miami teammate Dwyane Wade‘s complaints that he was fouled in the closing seconds of a loss to Charlotte in a pivotal Game 5 on Wednesday night. In its review of the game’s final two minutes, the league said the officials got a call correct in not assessing a foul on a play involving Wade and Hornets players Courtney Lee and Cody Zeller.

On a drive to the basket, Wade drew contact as he went up for a shot. It was one of 26 events reviewed by the league in Charlotte’s 90-88 victory.

The league has provided the “Last Two Minute Report” since March 2015, a day-later, postgame report card on what happens in the final 2 minutes of games that were within five points or less.

James, who is close friends with Wade, believes the reviews are counter-productive.

“It changes absolutely nothing,” the four-time MVP said following practice. “I think it sends a bad message to our fans of thinking the game is only won in the last two minutes. A play in the first quarter is just as important as a play in the last four seconds. That’s how playoff basketball is played, that’s how the game of basketball should be played. And I think for the youth, the kids that love the game so much, I don’t think they should hear that `Oh, it’s OK to talk about the last 2-minutes calls missed.’

“We should talk about the whole game, if that’s the case because the whole game matters. You miss an assignment in the first quarter, it can hurt you in the fourth quarter.”

On Thursday, Kiki VanDeWeghe, the NBA’s executive vice president of basketball operations, told The Associated Press said the reviews are vital to the league’s integrity.

“It’s important that we’re completely transparent and we get the information out there and people understand that we’re upfront about it and we admit mistakes,” he said. “But also, it’s important not only for the referees but for the teams and everybody else that we also talk about the ones we got right.”

AP Sports Writer Tim Reynolds in Miami contributed to this report.

“Purple shirt man” trash talks Dwyane Wade through end of Heat victory

CHARLOTTE, NC - APRIL 29:  Dwyane Wade #3 of the Miami Heat reacts after making a shot late in the fourth quarter against the Charlotte Hornets during game six of the Eastern Conference Quarterfinals of the 2016 NBA Playoffs at Time Warner Cable Arena on April 29, 2016 in Charlotte, North Carolina.  NOTE TO USER: User expressly acknowledges and agrees that, by downloading and or using this photograph, User is consenting to the terms and conditions of the Getty Images License Agreement.  (Photo by Streeter Lecka/Getty Images)
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“Purple shirt man, have a seat.”

Dwyane Wade was his vintage self through the closing minutes of Miami’s season-saving victory over Charlotte Friday night, with eight points and a key block in the final four minutes as Miami hung on for the victory.

Through the very end, “purple shirt man” would not back down, heckling Wade through the end. Not smart. Don’t make Wade angry, you wouldn’t like him when he’s angry. ESPN’s Michael Wallace asked Wade about it.

“He was over there telling me I should retire,” Wade, 34, told ESPN.com in the locker room. “I’m like, ‘Whatever. Not yet.’ But he was on me.”

Wade had the final word.

Well, for that game, thanks to Wade the Heat and Hornets will be playing one more.