NBA owners take big risk playing fans for fools

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It would take some real fools to shut down their $4 billion a year business in the middle of the worst recession in generations because the more than $1 billion over six years they just got back from the workers was not good enough.

However, the NBA owners are not fools. They think you are.

The owners — and these lost games are on them far more than the players — think that no matter what, you’ll come back. Maybe right when the season starts (something many of us hard-core fans admit), maybe when the playoffs start, maybe in a year or two, but you’ll be back. You’ll come back fast and in large numbers, dwarfing the more than $4 billion in revenues the NBA got last season.

That is one a dangerous game they are playing.

If they get their way, the owners will get a larger share of that money you are going to spend. Make no mistake, this about money. You can call it the “system” of what kind of salary cap or luxury tax structure the league should have, but in the end it is about how much money goes into whose pocket.

Monday the first two weeks of the NBA season were canceled. We hoped it wouldn’t come to this, but most of the people I spoke with inside and around the league expected we would end up here. Everybody hoped against hope the common sense would ride to the rescue and the league wouldn’t shut its doors after a season of unprecedented momentum. But nobody is surprised.

We’re not going to have NBA basketball until Nov. 15 at the earliest, and possibly much later as both sides seem to be digging in now for a long haul.

But the owners are playing a risky game. One that could damage their franchises and product more than they can imagine. More than they seem to understand.

This is about the owners — enough of them are pushing for radical changes to the league’s financial structure that lost games seemed inevitable from the start. They won the lockout but want a route. Stern stood before the cameras and talked about how much the owners have given back — taking salary rollbacks and a hard salary cap off the table. But those were never theirs to give. They were not things the owners had, they were things they wanted. The owners paid 57 percent of their earnings to the players in the last labor deal and their first offer to the players in the new talks was 39 percent. That was unreasonable. The 47 percent they are offering now is as well. But they have the leverage and they have hardliners, so they are not giving more. Meanwhile the players are trying to stand firm at getting 53 percent.

The two sides were just a couple percentage points apart on BRI and couldn’t find a middle ground. It’s stupid the two sides talked instead about the “system issues” of the salary cap and luxury tax Monday, but that is just the owners trying to get a deal that protects them from themselves and their franchises’ poor decisions. They know they will hand out more bad contracts and want the ability to get out of them faster.

Monday night there was anger and the frustration out on the Internet when Stern walked out of a posh New York hotel Monday night and said the first two weeks of the NBA season are lost.

The owners — and the league’s players — had better pray that anger sticks around for a while. If the lockout drags out and that starts to turn to apathy, then the league is really in trouble.

Anger shows that the fans care. Love and hate are different sides of the same coin. Passion for the game, the players, and their favorite franchises has fans shelling out big money and screaming at their televisions for games in February. They want basketball — few fans really care how the BRI is split or how regressive the luxury tax is. They just want their basketball.

But as this lockout drags out that will start to change and the league will pay for it.

Hardcore fans will come back. But the longer this drags out the more money that casual fans spend on the NBA will find its way into other entertainment ventures. And those fans will be slow to come back.

The longer the NBA stays locked out the more apathy sets in among the fan base. And that is far worse for the league and revenues than anything. Hate of the Heat and LeBron James fueled record ratings last year, apathy kills that momentum.

And all that revenue the owners are fighting to get will evaporate (within weeks), as the fans are slow to return.

It’s all foolish.

Grizzlies beat slumping Pacers, who fall into tie for final playoff spot

AP Photo/Brandon Dill
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MEMPHIS, Tenn. (AP) — Mike Conley matched his career high with seven 3-pointers on his way to 36 points, helping the Memphis Grizzlies rout the Indiana Pacers 110-97 on Wednesday night.

Vince Carter had 21 points and eight rebounds, and Zach Randolph finished with 17 points as Memphis snapped a four-game losing streak. Conley went 13 for 21 from the field.

Paul George led the Pacers with 22 points, Aaron Brooks, who provided an early spark from outside the arc, had 18 points, and Thaddeus Young finished with 16.

Indiana lost for the fourth time in five games.

Memphis played without All-Star center Marc Gasol, who missed his third straight game with a left foot strain. But Conley helped the Grizzlies get off the fast start, and Pacers were never able to catch up.

Memphis led by as many as 22 in the second quarter and carried a 72-53 advantage into the break. Conley scored 22 points in the first half, and the Grizzlies went 10 for 17 from beyond the arc in the first two periods.

Brooks made four 3-pointers and scored 14 in the first half for Indiana.

The Grizzlies led 96-79 after three, and the sliding Pacers never threatened in the fourth.

Indiana (37-38) dropped into a tie with Miami for the last spot in the Eastern Conference playoff race. Both are two games behind Milwaukee and Atlanta.

The Heat, Bucks and Hawks all won Wednesday night.

TIP-INS

Pacers: Brooks made a 3-pointer in the first quarter to reach 800 for his career. … Indiana dropped to 0-8 in road games on the second night of a back-to-back.

Grizzlies: JaMychal Green was out with left shoulder soreness. That caused Memphis to use its 22nd different starting lineup this season. … Memphis scored 38 points in the first quarter, matching its highest point total for any quarter this season. … Memphis has made at least 10 3-pointers in 36 games. … In the third quarter, Carter passed Ray Allen (24,505) for 22nd in NBA history for career points scored. … Reserve guard Andrew Harrison left in the third quarter with a right ankle injury.

PACERS HOMECOMINGS

Pacers forward Thaddeus Young played high school basketball in Memphis and still lives there. Pacers guard Monta Ellis has a home in the Eads community east of Memphis.

HOME STRETCH

Memphis (41-34), which sits seventh in the Western Conference playoff race, has a beneficial schedule down the stretch. Of its seven remaining games, five are at home, and five are against teams with losing records.

UP NEXT

Pacers: Visit Toronto on Friday.

Grizzlies: Host the Dallas Mavericks on Friday.

Three Mavericks teammates restrain Devin Harris, who still gets ejected (video)

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NEW ORLEANS (AP) — Dallas guard Devin Harris was ejected from Wednesday night’s 121-118 loss to New Orleans after angrily protesting calls made by official Ben Taylor.

Harris was assessed two quick technical fouls by Taylor, the first after Harris protested Taylor’s decision to whistle him for a personal foul when he collided with Pelicans’ guard Jordan Crawford.

The impact with Crawford sent Harris crashing to the court, marking the second time in the period that Harris had gone down hard. The first time, no foul was called when a collision with Pelicans’ guard E'Twaun Moore left Harris flat on his back.

When Harris was assessed the first technical, he went into a tirade and had to be restrained by teammates as he advanced toward Taylor. That triggered his ejection.

Bucks’ Malcolm Brogdon beats shot clock, Celtics with dagger (video)

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Who should win Rookie of the Year?

Joel Embiid has been, by far, the best rookie while on the court, but a season-ending injury will limit him to just 31 games. Malcolm Brogdon has been next best over the full course of the season. Dario Saric is making a heck of a finishing kick, and with a couple weeks left, he can still catch Brogdon.

But Brogdon got his own late signature moment in the Bucks’ 103-100 win over the Celtics tonight.

With the Bucks up one in the final seconds and the shot clock nearing expiration, Brogdon hit an off-balance jumper with 3.9 seconds left to produce the final margin.

Milwaukee’s win drops Boston (48-27) to second in the Eastern Conference, behind only the Cavaliers (47-26). The Bucks (39-36) keep pace with the Hawks in a tie for fifth.

Russell Westbrook scores most points ever in triple-double, 57

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Russell Westbrook led a double-digit comeback in the final minutes of the fourth quarter. Been there done, that.

Westbrook hit a defining buzzer-beating 3-pointer. Been there done, that.

Westbrook posted a historic triple-double. Been there, done that.

All three in one game?

That’s a new level for Westbrook, who lifted the Thunder to a 114-106 win over the Magic tonight while posting an incredible stat line: 57 points, 13 rebounds and 11 assists.

James Harden scored 53 in a triple-double just this season, and Westbrook has already one-upped that record.

This MVP race is one for the ages.