What can NBA learn from NFL labor peace?

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They have labor peace over in the NFL. Well, the players have to vote and some league veterans have a lawsuit that could throw a wrench in the works.

But it looks like there will be NFL football in September as had been scheduled. Preseason games (except the Hall of Fame Game) will take place on time, too.

What can the NBA take away from this? What does the NFL labor peace mean for the NBA?

Not much in terms of the deal itself.

But there is one key thing to take away — this puts more pressure on both sides in the NBA situation to reach a deal.

If the NBA is the only league missing games the repercussions will be severe — to lockout and miss games during the greatest recession this nation has seen in generations will anger casual fans in a way no professional sports league has seen before. Some owners (and players) have estimated it would take four to five years to bounce back to current levels if there is only half a season or less. They underestimate the mood of the public. They underestimate how people will react when millionaires and billionaires can’t figure out how to divide up the fans money during a time of record unemployment. When everyone else is trying to get by on less. It doesn’t matter if the owners or players win the public relations battle, both sides will suffer. For many years.

Also, the NBA was always likely to follow the NFL’s lockout arc — a lot of posturing and not a lot of real negotiating until they were close to missing the start of training camps and games. Until there was that pressure, the two sides in the NFL were not going to reach a deal. Until we see that pressure build on the NBA starting in August and getting serious in September, we are not going to see meaningful negotiations. We all knew that. It doesn’t make them not sitting at a table and talking any less frustrating.

In terms of the contract the NFL and its players reached, things are very different with the NBA. At the end of the day, NFL teams were making money, just not as much as the owners used to so they wanted more. In the NBA, the league says 22 of the 30 teams lost money last year. While we can quibble over the accounting, the bottom line is that plenty of teams are not making money and many of those teams are owned by people who paid a premium for those teams and are leveraged. They are coming in with a harder line, and there needs to be changes in the NBA structure.

The NBA and NFL also are different right now in that the players have not decertified the union sued the league. Yet. While some agents like this hardline approach (an effort to gain leverage and force the owners to seriously negotiate), to do it would be to cost games — the NBA’s offseason is much shorter than the NFL’s and the federal courts are not fast. David Stern called it the “nuclear option” and it would be. It would reset the negotiations. It would mean at least half a season lost. It would be messy. So far, union director Billy Hunter and union president Derek Fisher have balked at going down that road, but the option is still on the table.

There is also this — the NFL is the king of revenue sharing. More than 70 percent of league revenue is shared thanks to massive national television deals. In the NBA, it is less than 30 percent. Call it socialist if you want, but the NBA owners have to get serious about this if they are going to make smaller markets more viable. Especially with the Lakers having already inked and the Celtics about to ink massive new local television deals (currently no local television revenue is shared).

On paper the Collective Bargaining Agreement is drawn up on, the NFL ending its lockout means little for the NBA. The financial structures of the two leagues are different and the NBA will never have the parity that makes the NFL work (one player, like a LeBron James or Dirk Nowitzki, can change games too much).

But the NFL reaching a deal does put pressure on the NBA brethren to get a deal done. Because if the NBA misses games now, they will get all of the anger and all of the repercussions.

So maybe the two sides should sit down at a table soon and talk. It’s time to get serious about this and stop posturing.

Mavericks owner Mark Cuban: I told players we’re better off losing

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Mavericks owner Mark Cuban admitted the Mavericks tanked last season, but said they wouldn’t this season until they’re eliminated.

Apparently, he’s loosening the restriction – and getting even more brazen about discussing it.

Dallas (18-40) is not officially eliminated, but with the league’s third-worst record, it’s only a matter of time.

Cuban on Julius Erving’s podcast, House Call with Dr. J:

I’m probably not supposed to say this, but I just had dinner with a bunch of our guys the other night. And here we are, we weren’t competing for the playoffs. I was like, “Look, losing is our best option.” Adam would hate hearing that, but at least I sat down, and I explained it to them. And I explained what our plans were going to be this summer, that we’re not going to tank again. This was a year-and-a-half tanking, and that was too brutal for me.

But being transparent, I think that’s the key to being kind of a players owner and having stability.

This is why it’s not completely accurate to say players don’t tank.

Sure, they don’t go on the court and try to lose. Some would have their job for the following season jeopardized by a higher draft pick.

But when management wants to lose, that flows throughout the entire organization, including to players. Workers don’t perform as well when their boss prefers failure. A feeling of apathy (or wore) sets in, intentionally or not.

The message isn’t always this direct, and it’s practically never publicly revealed like this. Cuban marches to his own drum, and he’s absolutely right: NBA commissioner Adam Silver – who disliked last year’s comments – certainly won’t like these.

However Silver responds, Cuban can at least take solace in being right. The Mavericks are better off tanking, and telling the players can build trust. They would have figured it out for themselves, anyway.

Kevin Love says about a month until he’s back on court with new-look Cavaliers

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LOS ANGELES — Kevin Love had some of the best seats in the house for the new-look Cavaliers and their 2-0 push before the break, and he wants back on the court to be part of it.

“I’m probably about two weeks out from getting this movable cast off for good, and then from there about a few weeks after that before I get back,” Love told NBCSports.com about his recovery from a fractured left hand. “So I have a good amount of time, about a month.”

Love was in Los Angeles all last weekend, where he had been voted onto the All-Star team by the coaches for the fifth time, but for the second consecutive year had to sit out due to injury. Love seemed to be at all the events in his former home Los Angeles — working with Kevin Hart for the “Closer Than Courtside” with Mountain Dew Kickstart, at the Beats by Dre party in Hollywood, and courtside for the All-Star Game itself sitting next to Kyrie Irving and LeBron James — but not on the court where he wants to be.

When he does get back on the court, it will be a very different team in Cleveland he’s playing with — and he thinks that’s a good thing.

“Just clearing out… I shouldn’t say that, just getting new faces and getting new energy in the locker room has been big for us,” Love told NBC Sports Saturday. “Even in the last two games, you can just see the energy is different, you can see guys are really competing on both ends of the floor, and that bodes well for us the second half of the season.”

The changes were needed.

“It might not have been a bad thing to get some fresh faces in there and guys from situations where they really wanted to win,” Love said during media day. “I think first and foremost, seeing those (new) guys in Atlanta, they didn’t play, but they got there right after the trade and they just said they want to win.

“You can tell when somebody says it, you can tell when somebody means it. They really meant it and it felt good to have that there.”

In Los Angeles, Love was having fun working with the other guy who seemed to be everywhere all weekend, comedian Kevin Hart. Love was working with Hart on the Mountain Dew Kickstart “Closer Than Courtside” Contest – a nationwide search to find Hart new “CourtsideKick” where fans tell Hart on social media why they think they’re courtside ready for a chance to sit with him during the NBA Playoffs.

“I’ve been drinking Code Red Mountain Dew, and Baja Blast forever,” Love said of this partnership. “My friend and I were just talking about how long we’ve been drinking Code Red, which is kind of a throwback flavor now.”

He’s just drinking it with his right hand. His left — his off, non-shooting hand — is still in that soft cast.

But having been down the injury road before, Love knows what it takes to get back.

“Just look at it from an optimistic point of view,” Love said of his mental process. “Even last year I missed the New Orleans All-Star Game because I just had my knee scoped, so just knowing that I’ve been there before, knowing that I’ve had success coming back, and just getting over that mental hurdle of coming back from an injury.

“Looking at it glass half full, it’s my left hand, so I can still do a ton of stuff out there on the floor and be ready to play in a month.”

A ton of stuff includes both cardio work and being able to do some strength and lifting with bands so that when the cast does come off his return to the court is faster. Once he gets there, Love expects that even with the new players he’ll be back in the same roles playing both the four and a lot at the five with these smaller, speedier lineups.

“I know we will supplement different guys in the lineup,” Love said. “I’ll hopefully be able to come back quite easily, I’ll have my legs under me — like I said, just because it’s my left hand — and I’ll be able to get back into rhythm here really fast.”

The Cavaliers hope so, too.

Little change in TV ratings for new-look NBA All-Star Game

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NEW YORK (AP) — A new format for the NBA All-Star Game had a negligible impact on television ratings.

Total viewership for the game was down slightly compared to last year, although it improved over 2014, the previous time the league’s midseason showcase faced competition from the Winter Olympics.

Turner Sports announced on Monday that the game drew an average of 7.7 million viewers Sunday night on TNT. Last year’s game attracted an average of 7.8 million viewers. In 2014 during the Sochi Olympics, an average of 7.5 million people watched the NBA’s best at the All-Star Game.

This year’s game abandoned the traditional East-vs.-West format in favor of teams selected by superstars LeBron James and Stephen Curry. James’ team won 148-145 in an uncommonly competitive matchup that featured better effort on defense.

Turner said the ratings improved among key demographics, including people between ages 18 and 34, and that video views on social media channels were up 37 percent compared to 2017.

Fergie says she “tried my best” after national anthem blowback

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LOS ANGELES (AP) — Fergie is apologizing after trying something different with the national anthem at the NBA All-Star Game.

“I’ve always been honored and proud to perform the national anthem and last night I wanted to try something special for the NBA,” the Grammy-winning singer said in a statement Monday. “I’m a risk taker artistically, but clearly this rendition didn’t strike the intended tone. I love this country and honestly tried my best.”

Fergie’s slow, bluesy rendition of “The Star-Spangled Banner” on Sunday night wasn’t particularly well received at Staples Center or on social media before the 67th edition of the NBA’s annual showcase.

A low chuckle rumbled through the sold-out arena after she finished the first line of the song with a throaty growl on “the dawn’s early light.”

Fans throughout the star-studded crowd reacted with varying levels of bemusement and enthusiasm while her languid, 2 +-minute version of the song continued. Although Fergie was on pitch, her tempo, musical accompaniment and sexy delivery were not exactly typical for a sporting event or a patriotic song.

Golden State All-Star Draymond Green captured Sunday’s mood – and became an instant GIF – when he was shown open-mouthed on the scoreboard and the television broadcast in apparent confusion over the unique vocal stylings. Green then chuckled to himself after realizing he was on TV.

After a forceful finish, Fergie finally got big cheers when she shouted, “Let’s play some basketball!”

The Black Eyed Peas singer, born Stacy Ann Ferguson, is from nearby Hacienda Heights, California.

Famed basketball commentator Charles Barkley joked that he “needed a cigarette” after Fergie’s performance during the TNT halftime show.

Former Lakers star Shaquille O’Neal leaped to Fergie’s defense, saying: “Fergie, I love you. It was different. It was sexy. I liked it. Leave her alone.”

Others on social media weren’t as kind, with criticism of the performance outpacing the positive reviews.