David Stern is all about controlling the message.
Only he or his designated representatives will speak to the league on all lockout issues. Not general managers, not coaches, not even team owners. Nobody. The message will be controlled and on point.
As a hammer to back that up, there is the threat of a $1 million fine for anyone speaking on the issue. Which has gotten so overboard in the league office that Portland Trail Blazers GM Chris Buchanan almost got fined for saying one word. The Portland Tribune has the details.
Witness a recent interview with Trail Blazers acting General Manager Chad Buchanan. When it was observed that it’s too bad there is no summer league scheduled, Buchanan replied, “Yeah.”
Shortly thereafter, the league threatened Buchanan with a $1 million fine, according to one source. Insanity.
Stern has gotten what he wants — a league walking on eggshells, not talking and thereby not screwing up his message.
“There’s a line in the sand that the NBA has drawn for everybody, but nobody knows exactly where the line is,” one NBA team employee says. “Everybody is scared, not wanting to be the first to be hit with a fine.”