Carmelo Anthony

You’re watching — big television ratings jump in playoffs

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Every time I get one of these stories, the stupidity of a long lockout hits me even harder.

All the networks carrying first-round playoff games saw a huge bump in television ratings, as reported at the Washington Examiner (via Ball Don’t Lie). It got a hold of TNT’s rating numbers and… damn.

This was the highest rated first round in cable television history.

TNT’s 23 First Round games delivered an average of 2.7 U.S. HH Rating, (+29%, 2.1 U.S. HH Rating last year), 4,179,000 Total Viewers (+32%, 3,174,000 last year) and 3,091,000 Households (+27%, 2,430,000 last year).

There were some advantages, like the New York Knicks and that market being back in the playoffs, but this is more than that. Ir follows a season-long trend. What’s more impressive is this is an across-the-board movement. Ratings were up more than 30 percent in all people under age 54 and all men’s categories under age 54.

What is more enticing to advertisers, people under age 34 in households making more than $100,000 was up 64 percent and the jump remained at 47 percent for ages 18 to 49, and 39 percent for ages 25 to 54.

So, lockout. Yup. Great idea.

Kevin Durant with huge dunk on visiting Fenerbahce Ulker

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Welcome to America, Fenerbahce Ulker.

The Turkish powerhouse was in America playing some exhibition games this preseason, and they got a first-hand reminder that Kevin Durant is back. KD had 13 points in the Thunder’s easy 111-81 win.

Not to be outdone, Russell Westbrook got in on the act.

Bradley Beal drives around, dunks over Kristaps Porzingis (VIDEO)

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If you’re a Knicks fan, the positive is that at least Kristaps Porzingis tried to make a play.

But he was not going to stop the athletic Bradley Beal with a full head of steam, and the result was a Beal dunking over Porzingis as he tries to block the attempt.

Beal wasn’t sharp, scoring 12 points on 5-of-14 shooting. The Knicks has an efficient Carmelo Anthony and that got them the win.