LeBron James now owns a piece of one of England’s legendary soccer clubs. James has reached a deal with Fenway Sports Group (FSG), the majority owner of Liverpool FC, essentially merging his marketing company into FSG’s marketing arm and being paid a part of the club for doing so, according to the Wall Street Journal.
The deal between Mr. James and Fenway Sports Group will give Mr. James a minority stake in the soccer club Liverpool, which FSG owns. FSG, which also owns the Boston Red Sox, is partnering with Mr. James’s sports-marketing firm, LRMR Branding & Marketing to become the exclusive world-wide representative for Mr. James. The deal marks the first time that a professional athlete at the top of his game has taken an ownership interest in a team with the size and reach of Liverpool, which is one of the most popular and powerful sports franchises in the world
Right now there are a handful of very conflicted Liverpool fans in Cleveland.
While Manchester United is the biggest international name out of English soccer, Liverpool is right there in the second tier with Chelsea and Arsenal. Liverpool is a powerful brand name and the English Premiere League is an international brand of its own, maybe the most popular soccer league world wide (even if the German Bundesliga has the best soccer right now). That makes this a smart investment move by James in his quest to be a global business icon.
Liverpool has not done quite that well in the standings as they are currently a disappointing sixth (Liverpool fans have Lakers fans level expectations, so you can imagine how well sixth is sitting with them). Liverpool isn’t making a late charge up the standings with Daniel Agger and Glen Johnson out for the rest of the season. Liverpool finished seventh last season, so there is a pressure to turn things around.
The reaction to this move among the working class Liverpool faithful could be interesting.
FSG also owns the Boston Red Sox, but they are not directly involved in this deal. FSG and principal John Henry just bought Liverpool last October for $488 million (from Tom Hicks, former owner of the Texas Rangers). Part of FSG is Fenway Sports Management, which has sold advertising marketed venues before but LeBron becomes its first person as a client.
Von Wafer was the quintessential gunner without a conscious during his six NBA seasons. He never saw a shot he didn’t like.His propensity to shoot rather than make the right basketball play is why he bounced around the league for six seasons. Well, that and his locker room fights and throwing of chairs and the like.
Wafer looks back on that and winces.
And he went to Twitter to beg for another chance, despite not having been in the league since 2012. The message came after a tweet showing part of his last workout.
Wafer is now 31 and last set foot on an NBA court in 2012, having played in China, Russia, Puerto Rico, and the D-League since them. We’ll politely call his comeback attempt a longshot.
But a guy who can shoot the rock asking for one more chance? We know there will be worse and stranger camp invites.
(Hat tip Ball Don’t Lie).
There are a handful of true game-changing players in the NBA. Not max players, there are a chunk of those, we’re talking “you can build a contender around him” guys. Kevin Durant is one, and he is headed to Golden State.
Stephen Curry is another. And he is a free agent next summer. So many teams — including one contender — are ready if the Durant/Curry relationship goes south, reports Ric Bucher of Bleacher Report.
Again, there are not many Curry level players; teams should have a “what if” plan. Including contenders.
That is very different than saying Curry is going to leave the Warriors — nobody around the league sees that as likely. Nobody expects a “poisonous” Durant/Curry relationship. Everyone expects Curry to re-sign for the max with the Warriors. The man just recruited Durant, now he’s going to bolt?
But like a Boy Scout, a team is always prepared. So they should have that plan, just don’t count on it for a primary option.
Rudy Gay complained about how the Kings are handling the trade rumors swirling around him.
Sacramento general manager Vlade Divac, via James Ham of CSN California:
“He has my number,” Divac told CSN California. “If I do something, I will call him. Obviously, if I didn’t call him, we didn’t do anything.”
“Look, I was a player, 16-17 years in the league, nobody called me everyday and tell me what management is doing,” Divac said. “Management was doing their job. If something big happened, they called and told me. Obviously, nothing big happened (so) I’m not going to call anybody.”
I suppose Divac can take that tack. He’s obviously not obligated to provide Gay regular updates.
But the Kings already have a reputation for putting their players in bleak positions. This doesn’t help.
Even if Divac feels calling Gay is going out of his way, so what? The alternative — Gay either coming to training camp unhappy or spreading word of Sacramento’s mistreatment of players to his new teammates after a trade — is far worse.
It’s not enough for Divac to just wait for Gay to call him — especially because Divac might not be as reliable with the phone as he thinks.
The National Basketball Players Association has talked for more than a year about covering medical expenses for retired players.
Today, the union announced a formal plan.
The National Basketball Players Association (NBPA) announced today that its player representatives have voted unanimously to fund health insurance for all retired NBA players with at least three years of service in the league. This program is the first of its kind among North American professional sports. It also exemplifies the NBPA’s focus on the health and welfare of its current, retired and future members.
“The game has never before been more popular, and all the players in our league today recognize that we’re only in this position because of the hard work and dedication of the men who came before us,” said Chris Paul, NBPA President and nine-time All-Star. “It’s important that we take care of our entire extended NBA family, and I’m proud of my fellow players for taking this unprecedented step to ensure the health and well-being of our predecessors.”
The unanimous vote – which took place during the NBPA Summer Meeting in New York on June 26 – established a multi-faceted health insurance program through UnitedHealthcare, the country’s leading health benefits provider. The current proposal includes:
Retired players with between three and six years of NBA service time but who are not yet eligible for Medicare would be offered a plan that includes medical, hospital and prescription drug coverage with modest out-of-pocket costs for deductibles and co-pays;
Those with between seven and nine years of service would be offered the same coverage with even lower out-of-pocket costs;
Retired players with at least 10 years of service would be offered the same coverage as the seven-to-nine year players, and would include coverage for their entire family;
Retired players with three-nine years of service who are eligible for Medicare would be offered a $0 deductible and $0 co-pay plan along with a low-cost prescription drug plan; those with 10+ years of service to receive this coverage for themselves and their spouse.
The open enrollment period for retired players would begin this fall, with coverage beginning on January 1, 2017.
This is a good thing.
It also could become a bargaining point in Collective Bargaining Agreement negotiations. Should current players face the entire burden of insuring retired players, or should owners split the cost? (The fact that the question is even being posed paints players in a positive light.)
But back to the bigger point: This is a good thing. It’ll help retired players who need it, retired players who helped position the current generation to afford this. Kudos to the union for stepping up.