NBA Power Rankings: The Lakers are on top, the Cavs are out of the cellar

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Changes at the top and bottom of the roster, and we wonder who can coach Kwame Brown?

1. Lakers (45-19, LW #4). It’s not the seven wins in a row that vault them to the top (well, it was in part). It wasn’t just wins over Boston and the Spurs recently. It’s the defense with Andrew Bynum as the anchor. When the Lakers are focused on that end they are a ridiculous matchup.

2. Celtics (46-15, LW #3). No Shaq, no Kendrick Perkins, trying to integrate Jeff Green into the offense, it’s nice to have a soft spot in the schedule to do that. They have won five in a row.

3. Mavericks (45-17, LW #2). They are still hot, but the loss Sunday to the Grizzlies makes you wonder how they will deal with long front lines in the playoffs. The battle between them and the Lakers for the two seed in the West is on, and the teams face off Saturday in Dallas. Big game.

4. Spurs (51-12, Last Week #1). They beat the Heat like a drum, but then get the exact same thing done to them by the Lakers. It doesn’t mean the Spurs are bad, but the Lakers are a brutal matchup for them.

5. Bulls (43-18, LW #5). They beat Miami this week, but everybody is doing that now. They beat the Magic, too. I’ve still got questions about if they have enough offense come the playoffs, but they are a contender now, make no mistake. And Tom Thibodeau is the coach of the year. (Sorry Pops.)

6. Magic (40-23, LW #7). The Magic are kind of locking themselves in as the four seed in the East. Which means a second round matchup against Boston (we’re assuming they get out of the first round). That will be interesting.

7. Thunder (38-22, LW #8). They are waiting on Kendrick Perkins and Nate Robinson to get healthy. Mostly Perkins. They are pretty locked in at the four seed in the West, which would mean the Spurs in the second round. As we said with the Magic, that will be interesting.

8. Heat (43-20, LW #6). The blown lead to Orlando, the inability to close out in big games, four game losing streak. I don’t care if they cried or not, I care a lot more about seeing some kind of consistent execution. On both ends.

9. Grizzlies (34-29, LW #11). That was a big win in Dallas Sunday, with Zach Randolph hitting the dramatic shot shot. This is a good team folks that is 7-3 in their last 10. And we take it all back, Mike Conley is a good NBA point guard.

10. Blazers (35-27, LW #9). Brandon Roy isn’t really the story, the Blazers defense of late is. They dominated what’s left of Charlotte and are 7-3 in their last 10, with a tough stretch ahead of them.

11. Sixers (32-30, LW #13). They have won 8 of their last 10 and now you’ve got Evan Turner going off for 20 and Andre Iguodala with back-to-back triple doubles. Doug Collins is in my top three for coach of the year (with Thibodeau and Popovich).

12. Nuggets (37-27), LW #14). This is like a complexly different team after the trade — all defense and inconsistent offense. But it’s working, they are 5-2 since the deal.

13. Hornets (37-28, LW #10). We’re just glad Chris Paul is going to be alright. We’ll forgive him for missing Monday’s showdown against Derrick Rose.

14. Knicks (32-29, LW #15). Since he’s come over, Carmelo Anthony is averaging 24.7 points per game on 42.1 percent shooting and 30 percent from three. At the end of games, they still should have Stoudemire option No. 1.

15. Hawks (37-26, LW #12). Nice win against the Bulls, then they get smacked by the Knicks. And that is the Hawks in a nutshell.

16. Suns (32-29, LW #16). They are 1.5 games out of the playoffs, 3.5 out of the five seed. But does anyone not named Nash think they can catch either the Grizzlies, Trail Blazers, Hornets or Nuggets?

17. Rockets (32-32, LW #18). Another scrappy team that is just going to have a hard time catching any of the more talented scrappy teams ahead of them in the playoff chase.

18. Jazz (33-30, LW #17). They are about to head out on a tough road trip, but that might not be all bad as they have lost 7 in a row at home.

19. Pacers (27-35, LW #19). The Frank Vogel offensive boost has flamed out and the Pacers have been dreadful on offense again. Yet, they remain your eight seed in the East. Charlotte should concern them, except they may be playing worse.

20. Warriors (27-35, LW #21). In the last 10 Warrior games, Monta Ellis is putting up an inefficient 24.2 points a game shooting 43.7 percent overall and 26.9 from three. In that same stretch Stephen Curry is putting up 17.9 shooting 50.8 percent overall and 45.5 percent from three. David Lee is averaging a double-double in that stretch.

21. Bobcats (26-36, LW #20). Paul Silas trying to be the fourth coach to lead a team with Kwame Brown on it to the playoffs. The other three: Eddie Jordan, Phil Jackson (twice) and Michael Curry.

22. Clippers (23-40, LW #24). Without Eric Gordon this team struggles to find offensive balance, to see him go down with another wrist injury takes some of the fun out of watching this team. Not all of it, just some.

23. Bucks (23-38, LW #22). How different would they be if Brandon Jennings and Andrew Bogut were 100 percent healthy all season?

24. Nets (19-43, LW #26). They are the best NBA team ever to play in England.

25. Pistons (23-41, LW #23). John Kuester freed Rip Hamilton and he has shot 31.6 percent in three games.

26. Timberwolves (15-49, LW #25). Kevin Love will break the double-double record Monday night with his 51st consecutive. He has four 20-20 games in his last five.

27. Raptors (17-46, LW #27). The worst NBA team ever to play in England.

28. Kings (15-45, LW #28). Marcus Thornton is really fitting in there, once again getting a green light to shoot and taking advantage of it (averaging 21.2 points per game in his last 5).

29. Cavaliers (12-50, LW #30). They are 4-6 in their last 10 — and that gets them moved out of the cellar. They keep playing as they have and they’ll pass a couple more teams.

30. Wizards (16-46, LW #29). They have been dreadful since the All-Star break, going 1-7. But Trevor Booker can sure dunk. So there’s that.

Paul George says he “Didn’t know I was gonna be traded”

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As I have pointed out before here on NBC Sports, I really do love watching NBA marketing unfold in front of me. Some of it — like Kobe Bryant’s weird post career legacy massaging — is downright impressive.

Other instances are not quite as sly.

Enter newest Oklahoma City Thunder forward Paul George and his latest sponsored Instagram post.

In a recent video posted to his page, George put up a training montage set to an Eminem song that was essentially an advertisement for the gym and trainer he had been working with over the summer. The gym’s own page also features several of these videos. So far, pretty common stuff.

That is, until you read the Instagram caption and see what George had to say about his training. Let’s see if you can spot the issue.

Screenshot via Instagram:

Of course, the issue here is that George essentially took away the leverage the Indiana Pacers would have had if his trade request hadn’t somehow been made public. Repeatedly.

George knew he was going to get traded because Indiana had no choice but to trade him. Saying otherwise is a hilarious and transparent attempt to reshape recent history.

This is perhaps my favorite result of the platitudes drilled into the heads of players by team PR guys and agent media training. That is, when you talk nonsense for so long and during each and every interview — we just dug deep, it’s a game of inches, you have to want it more — sometimes you just don’t know when to stop trying to spin the story in your direction. Especially because the mantra of media training is to be boring and try say nothing, which is hard if you have something to prove or an opinion to change.

Between this and Kevin Durant openly admitting to having a burner Twitter account (which no doubt sparked a flurry of emails and calls between agents and their clients) this is shaping up to be one of the best NBA seasons in recent memories and that’s just from a new media standpoint.

Gordon Hayward says Isaiah Thomas “ultimately helped win me over”

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Gordon Hayward is now a member of the Boston Celtics, and we are all excited to see how the No. 1 team in the Eastern Conference last season checks out with a newly revamped roster.

Of course, Boston has been the subject of much media attention after signing Hayward and trading Isaiah Thomas and Jae Crowder to the Cleveland Cavaliers for Kyrie Irving. I think there should be some skepticism about how quickly Boston will be able to put things together, but this is a team of former and current All-Stars so they will likely be at least a Top 4 team out East.

Meanwhile, Hayward has written a new blog post on his personal website about the summer, taking on such subjects as the move to Massachusetts, video games, and what to expect this season.

One of the more interesting things that Hayward wrote about was just how much of an influence Thomas had in his decision to come to Boston. Hayward addresses Thomas’ influence in a section dedicated to him finding out about the trade to Cleveland.

Via GordonHayward20.life:

He didn’t just help recruit me to Boston—he was a big piece of that recruitment. He had talked a lot about city and how it was different to be a Celtic. He talked about the intensity of playing in the Eastern Conference Finals, playing at the Garden in the playoffs, and how much fun it was, and how much fun he had playing in Boston.

All of that ultimately helped win me over. And by the time of the trade, I had already started to build a little bit of a relationship with him.

The rest of Hayward’s post was about the subjects mentioned above, but it ended by saying that he understands the history of the organization and that he feels like he has not reached his full potential just yet.

Obviously, in signing him this season that’s exactly what the Celtics and Danny Ainge are hoping.

NBA implementing ‘Zaza Pachulia,’ ‘James Harden’ rules

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NEW YORK (AP) — NBA referees will be able to call flagrant or technical fouls on defenders who dangerously close on jump shooters without allowing them space to land, as Zaza Pachulia did on the play that injured Spurs star Kawhi Leonard in last season’s playoffs.

Officials will also make sure jump shooters are in their upward shooting motion when determining if a perimeter foul is worthy of free throws, which could cut down on James Harden‘s attempts after he swings his arms into contact.

Leonard sprained his ankle when Pachulia slid his foot under Leonard’s in Game 1 of Golden State’s victory in the Western Conference finals. After calling a foul, officials will now be able to look at replay to determine if the defender recklessly positioned his foot in an unnatural way, which could trigger an upgrade to a flagrant, or a technical if there was no contact but an apparent attempt to injure.

“It’s 100 percent for the safety of the players,” NBA senior vice president of replay and referee operations Joe Borgia said Thursday.

The NBA had made the freedom to land a point of emphasis for officials a few years ago, because of the risk of injuries. But the play got renewed attention during the playoffs because of Leonard’s injury, and also one in which Washington forward Markieff Morris landed on Al Horford‘s foot in Game 1 of their Eastern Conference semifinal, knocking him out of a game the Celtics rallied to win.

Officials can still rule the play a common foul if they did not see a dangerous or unnatural attempt by the defender upon review. Borgia said Pachulia’s foul would have been deemed a flagrant.

With the fouls on the perimeter shots – often coming when the offensive player has come off a screen and quickly attempts to launch a shot as his defender tries to catch up – officials will focus on the sequencing of the play. The player with the ball must already be in his shooting motion when contact is made, rather than gathering the ball to shoot such as on a drive to the basket.

“We saw it as a major trend in the NBA so we had to almost back up and say, `Well, wait a minute, this is going to be a trend, so let’s catch up to it,”‘ NBA president of league operations Byron Spruell said.

Report: Cavaliers signing Kendrick Perkins

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Kendrick Perkins spent fewer than four months with the Cavaliers, including the 2015 playoffs. But nearly a year later after Cleveland let Perkins walk in free agency, LeBron James was still bemoaning Perkins’ absence.

Are the Cavs righting a wrong?

Joe Vardon of Cleveland.com:

Kendrick Perkins joined the Cavaliers at LeBron James’ minicamp in Santa Barbara, Calif., and will come to training camp next week, sources told cleveland.com.

The Cavs now have 18 players with standard contracts, and 15 – the regular-season limit – have guaranteed salaries. I doubt Cleveland wants to waive the two without guaranteed salaries, Kay Felder and Edy Tavares, either.

In other words, Perkins is a longshot to stick into the regular season.

Perkins was washed up when with the Cavaliers two years ago. The 32-year-old who sat out last season hasn’t produced on the court in several years. He’s tough and well-liked in the locker room, which might give him a chance of sneaking onto the regular-season roster.

But the Cavs should focus on developing toughness and chemistry among their rotation players. Perkins is just a crutch, most likely one who’ll be yanked away by cut-down day a few weeks from now.