Joe Maloof and the catch-22 of the small-market franchise

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Thumbnail image for Kings_logo.gifIt takes money to win in the NBA.

It’s not an accident that every team that went deep into the playoffs was paying the luxury tax last season. Put in a salary cap and a luxury tax and whatever you want, so long as there is a soft cap there is no true parity because some markets make more and can spend more.

(I don’t think the NBA wants NFL-style parity anyway, it doesn’t work in basketball where one player like a Kobe or LeBron can control a game in a way no football player can. But that’s a discussion for another day.)

Spending to win becomes a challenge for small and middle-market teams — you can only fill the building and make the most money if you’re winning, but you can only win if you have the money to spend.

Sacramento has been caught in that cycle but seems to be breaking out of it. Co-owner Joe Maloof was on with KHTK in Sacramento and talked about the cycle.

“It almost gets to a point where you have to hit a homerun. It’s very difficult to compete when you’re not filling up that arena. That’s the problem. You have to be able to get the fans in and it’s a catch 22. We made the decision to build through the draft and that’s what we’ve done. We’re gonna try and take a page out of Oklahoma City’s book. They’ve done a fantastic job in their drafts and I think Geoff (Petrie) has done a wonderful job with the players he’s brought in. If you go up and down our roster and look at other team’s rosters you’re gonna see why we’re all so excited. It’s hard to find a big man I’d rather have than DeMarcus Cousins. Maybe (Pau) Gasol for a while, but outside of that I think Cousins is going to be the best center in the league some day.”

The Kings, with Tyreke Evans and Cousins do have a nice young core building. But now comes the part where they have to get the city to buy into it.

“We’ve gotta concentrate on getting fans back into Arco. That’s our number one goal and our number one objective. We’ve gotta get people back in there to watch these games. I think they got a little disenchanted with the team we’ve had. We haven’t had a good team, we’ve had a very bad team the last three years. As most people know these things go in cycles. You’re gonna have some good years and some not so good years. That’s why I feel very good that we’re on our way back this year. With the talent we have we can really make some noise in the West.”

Maloof added that yes, they have been approached a lot in the last decade about moving the team. But right now they are working hard to make it all work in Sacramento, a city that threw itself full force behind the Kings teams of a decade ago.

Spurs demolish Thunder to take Game 1 of second-round series

SAN ANTONIO,TX - APRIL 30: LaMarcus Aldridge #12 of the San Antonio Spurs scores over Steven Adams #12 of the Oklahoma City Thunder during game one of the Western Conference Semifinals for the 2016 NBA Playoffs at AT&T Center on April 30, 2016 in San Antonio, Texas. NOTE TO USER: User expressly acknowledges and agrees that , by downloading and or using this photograph, User is consenting to the terms and conditions of the Getty Images License Agreement. (Photo by Ronald Cortes/Getty Images)
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The second round was supposed to be when things got exciting. Instead, the San Antonio Spurs put on an absolute clinic at home, blowing out the Oklahoma City Thunder, 124-92 to take a 1-0 series lead.

Just about everything went in for San Antonio, particularly for LaMarcus Aldridge and Kawhi Leonard, who combined for 63 points. How dominant were they?

Aldridge in particular got anything he wanted against the Thunder. Oklahoma City’s stars were quiet, with Kevin Durant scoring just 16 points and Russell Westbrook 14. San Antonio controlled the game from the start and Oklahoma City never recovered from the opening punch.

It’s hard to imagine Durant and Westbrook are this ineffective again, and hopefully the rest of this series will be a little more competitive. But the Spurs did what the Spurs do, and did nothing to shake the feeling that they’re the favorites to win the west, now that Stephen Curry‘s status is unknown.

Hawks get another playoff shot at King James and Cavaliers

at Philips Arena on April 1, 2016 in Atlanta, Georgia.  NOTE TO USER User expressly acknowledges and agrees that, by downloading and or using this photograph, user is consenting to the terms and conditions of the Getty Images License Agreement.
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ATLANTA (AP) A year ago, Atlanta’s magical season ended with a resounding sweep by Cleveland in the Eastern Conference final.

Now, the Hawks have another shot at LeBron James and the Cavaliers.

Feeling confident after an opening-round victory over Boston, the Hawks returned to practice Saturday to begin preparations for the best-of-seven series.

Game 1 is Monday night in Cleveland.

The Hawks were the top-seeded team in the East last season after a record 60-win campaign. It didn’t do them much good against the Cavaliers, who steamrolled Atlanta in four straight games.

Even though they slipped to 48 wins and fourth in the conference, the Hawks actually sound a bit more confident heading into this matchup, largely because of their improved defense and rebounding.

Report: Warriors to replace Luke Walton from outside the organization

MILWAUKEE, WI - DECEMBER 12: Interim Coach Luke Walton of the Golden State Warriors talks on the sideline during the second quarter against the Milwaukee Bucks at BMO Harris Bradley Center on December 12, 2015 in Milwaukee, Wisconsin. NOTE TO USER: User expressly acknowledges and agrees that, by downloading and or using this photograph, User is consenting to the terms and conditions of the Getty Images License Agreement. (Photo by Mike McGinnis/Getty Images)
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For the second consecutive year, the Warriors have lost their lead assistant to another team. When the Pelicans hired Alvin Gentry during last year’s playoffs, Steve Kerr promoted Luke Walton to associate head coach and added former journeyman big man Jarron Collins to the bench. Now that Walton is headed to the Lakers as their next head coach, the Warriors will go outside the organization to find a replacement, according to ESPN.com’s Marc Stein. And one name that will likely not be in the mix is David Blatt, who very nearly became an assistant under Kerr in 2014 before being offered the Cavaliers’ head job.

Given Walton’s success this season as interim head coach while Kerr recovered from back surgery, this will undoubtedly be the most attractive assistant job in the league.

Report: Luke Walton’s Lakers contract is for 5 years, $25 million

DENVER, CO - JANUARY 13:  Interim head coach Luke Walton of the Golden State Warriors leads the team against the Denver Nuggets at Pepsi Center on January 13, 2016 in Denver, Colorado. The Nuggets defeated the Warriors 112-110. NOTE TO USER: User expressly acknowledges and agrees that, by downloading and or using this photograph, User is consenting to the terms and conditions of the Getty Images License Agreement.  (Photo by Doug Pensinger/Getty Images)
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In the last few years, NBA head coaching salaries have skyrocketed, and new Lakers coach Luke Walton is no exception. According to the Los Angeles Times‘ Mike Bresnahan, Walton is getting $25 million over five years, which is the same as Steve Kerr’s deal with the Warriors, now-former Knicks coach Derek Fisher’s deal in New York, and Fred Hoiberg’s deal with the Bulls.

This kind of money has become standard for head coaches who don’t also have front-office power. Tom Thibodeau and Stan Van Gundy both get between $7 and $8 million annually to do both jobs. Given how good Walton’s current situation with the Warriors is, the Lakers probably had to be on the high end of the coaching spectrum to get him to leave.