Variable ticket pricing is coming to a city near you. It will. By the end of this decade it will be thought of as common for every major sports franchise in America.
What is it? Simply put, it will cost more to see in-demand teams like the Lakers or Heat on a weekend night than it will be to see less high profile squads like the Clippers in the middle of the week. Simple supply and demand economics.
The Hornets plans are discussed in the Times-Picayune (via TrueHoop):
Yet-to-be-determined prices will be assigned to games based on value and demand, influenced by factors such as an opponent’s quality and the day of the week the game is played. Each game will fall into one of five pricing categories: marquee, premium, classic, value and preseason.
“The concept is recognizing the fact that not all games are created equal,” [vice president of marketing Matt] Biggers said. “We play games on all different days of the week, against all different kinds of opponents during different times of the year. There are games where the demand isn’t as high as other games.
“For us, it’s about pricing more in line with what the demand is. For games that have high demand, we can price those appropriately.”
The NFL’s San Francisco 49ers have been doing this for a season. And you have been doing this too — through StubHub (and similar companies). Let the market set the price. That is the raw essence of ticket supply and demand, and season ticket holders have turned to StubHub (now with official ties to many teams) to rake it in for years, making a nice profit by selling some premiere game seats.
Now the teams want a piece of that action. Lest you think this wasn’t about the money. Because it is always about the money.
You may not like this, but you better get used to it. This kind of ticket pricing is the next wave.
With the Timberwolves trailing the Pistons by three and 6.2 seconds left, Jimmy Butler drew a foul on a 3-pointer.
Butler made the first two free throws then, just before he got the ball for the third, Reggie Jackson interrupted to talk to Stanley Johnson, who was in rebounding position. Butler missed the free throw, and Detroit won 100-97 after an intentional foul.
Butler said Jackson didn’t affect him, but Butler’s side eye during the delay at least appeared to speak loudly.
Kris Dunn had a nice weekend – 39 points, 13 assists and 11 rebounds as the Bulls beat the Hornets and lost to the Suns – punctuated by this dunk in Chicago’s 113-105 loss to the Suns last night.
T.J. Warren paid the price for Tyler Ulis overplaying a Robin Lopez screen Dunn cleverly never used.
ORLANDO, Fla. (AP) — The Orlando Magic has decided to end their annual summer league.
Magic president of basketball operations Jeff Weltman said Sunday the trend of NBA teams playing in the Las Vegas Summer League led to the decision end Orlando Pro Summer League. Orlando’s Summer League, which showcased rookies and young players, began in 2002.
Las Vegas will host all 30 teams for the summer league beginning in the summer of 2018. The Orlando Pro Summer League began as a 10-team tournament but there were just eight participating teams this past summer.
The summer league in Orlando, which is played in the Magic’s practice gym, was the only one of three summer leagues that did not allow fans to come in to watch.
Not that the Warriors needed him with Stephen Curry going off again, but Golden State was without Kevin Durant on Sunday in Brooklyn due to a sprained ankle.
Durant is officially day-to-day, but that brings up the question of whether he will be ready to go Wednesday night when the Warriors travel to Oklahoma City to take on his former team. Chris Haynes of ESPN asked Durant about it.
While some blowhards will talk about him dodging the Thunder, the Warriors course here is obvious — they do not want to rush him back for any game in November. Even one against Russell Westbrook. Ankles with stretched ligaments are easy to re-injure if not fully healed, and the Warriors don’t want this to be chronic and last through more of the season.
Durant is averaging 24.9 points per game, 7 rebounds, and 4.7 assists, and — with all due respect to fellow former MVP Curry — he is the best player on the Warriors. Maybe the best player in the world right now, period. Durant can score at will, and he had become a key part of the Warriors’ fifth-ranked defense blocking 2.2 shots per game (their offense is No. 1 in the league).