NBA releases opening week, marquee games: You better like watching the Heat

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Thumbnail image for bosh_wade_james.jpgIt’s the hot hot Heat.

And the Lakers. But mostly the Heat. And if you can pair them then all the better.

As for the other, unmentioned half of the league… you don’t seem to matter much.

That’s what becomes obvious as you look at the highlights of the NBA schedule released in a new television special on NBATV Tuesday night. (What is it with the NBA and televised announcements this summer?) The NBA is going to sell its stars, sell its marquee teams. The rest of you can go play in the shadows.

Opening night is a perfect example. First game is the debut of the Miami Heat at the Boston Celtics. So plenty of “old big three vs. new big three” hype there. Then the second game is the expected return of Yao Ming and his Houston Rockets against Kobe Bryant and the Lakers on the night they get their rings and put up a new banner.

Or check out Christmas Day, when the two marquee, ABC games are Boston at Orlando then Miami at Los Angeles Lakers. Stick with the stars.

There are three other Christmas Day games, but it’s not like the NBA went away from showcasing big names: Chicago at New York, Denver at Oklahoma City, Portland at Golden State.

And on and on an on. You are a glamour player on a glamour franchise or you don’t get mentioned. Atlanta? Can’t find them. Dallas? Not mentioned. Forget being Memphis or Minnesota. Or Cleveland now.

Here is the rest of the already sponsor-sold Kia Motors NBA tip off week includes an interesting game with Chicago at Oklahoma City on Oct. 27, along with a second game of Portland against last year’s number one pick Blake Griffin and the Los Angels Clippers. Both of those games will be on ESPN.

On Oct. 28 the Orlando Magic will open their new Amway Center arena against No. 1 pick John Wall and the Washington Wizards. Then it is Phoenix at Utah, a battle of revamped teams with top point guards.

On Oct. 29 it is Orlando at Miami, followed by the Lakers at Phoenix. Your televised games the next three nights: Denver at Houston on Oct. 30; Utah at Oklahoma City on Halloween, then Portland at Chicago on Nov. 1.

Stars baby. Sell the Heat. Sell the Lakers. Sell Boston and Orlando and Chicago. The rest of you, you’re on your own.

Richard Jefferson wears crazy Snapchat glasses for POV look at dunking (VIDEO)

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Cleveland Cavaliers veteran Richard Jefferson has a legendary Snapchat account, and I think it just got even better.

During a video posted to Jefferson’s account on Saturday, viewers were able to see a point-of-view account of what it’s like to be an NBA player practicing 3-pointers and dunking down lob passes.

Thanks to a pair of Snapchat Spectacles — a video camera in a set of glasses and paired with the social application — Jefferson gave us a taste of what it’s like to be an NBA player, if only for a moment.

I think it’s pretty cool to see from his perspective. Thanks to the evolution of wearable technology and 3D viewing equipment this is probably just a very small preview of what our viewing experience for the NBA is going to be like in 10-15 years.

LeBron James Jr. easily drops halfcourt shot on dad’s Instagram (VIDEO)

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Cleveland Cavaliers star LeBron James likes to throw in a couple of halfcourt shots before games, just as a little warmup. It looks like his son, LeBron James Jr. is following in his footsteps.

On Friday, James posted a video to his Instagram of Jr. — known as “Bronny” — casually tossing in a halfcourt shot at Quicken Loans Arena.

Via Instagram:

Bronny showing the range post game!! Something lite. #JamesGang🔥 #StriveForGreatness🚀

A video posted by LeBron James (@kingjames) on

That’s one talented 12-year-old kid.

Liquor company Jägermeister says Bucks’ new logo is too similar to their own

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MILWAUKEE (AP) A German company that makes a popular liqueur is not raising a shot glass to the Milwaukee Bucks’ redesigned logo.

The Milwaukee Journal Sentinel reports that Jägermeister has filed formal opposition with an appeal board of the U.S. Patent and Trademark Office about the registration of the logo.

The company contends it “has established exclusive rights in the DEER HEAD Marks through use in commerce in the United States” going back to 1968. It cites numerous reasons to oppose registration for the NBA team, including the possibility that people might confuse the two companies or believe they are connected or affiliated.

Both logos feature forward-looking deer with large antlers inside a circle or partial circle in about the same proportions.

Neither the Bucks nor Jägermeister returned messages seeking comment.

Information from: Milwaukee Journal Sentinel, http://www.jsonline.com

Carmelo on NBA CBA opt-out deadline: “I’m skeptical of something getting done”

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After months of reports that the NBA and the NBAPA would be able to reach an agreement on a new CBA, it appears the two sides have hit a snag.

Ramona Shelburne of ESPN is reporting that the league and the player’s union are unlikely to agree to terms before Thursday’s deadline for the players to opt-out of the current CBA.

Via ESPN:

“I’m skeptical of something getting done,” Anthony, who is the vice president of the NBPA told ESPN after the New York Knicks practiced Saturday in Los Angeles. “Do I think something could happen by the 15th? Yeah I think something could happen. But I think this kind of put a dent in conversations.

“We had something so close. We were supposed to have a deal done weeks ago, and for this to happen at the 25th hour is tough.”

This is not good news for the talks, which have reportedly gone smoothly thus far and for good reason: money.

There’s more of it to be had all around for both sides, and as Basketball Related Income (or BRI) rises, so has the NBA salary cap.

Despite this unfortunate news, it’s not all doom and gloom for NBA fans hoping to avoid a lockout. While Dec. 15 is the opt-out date for the players and they will almost certainly take it, the current CBA doesn’t expire until June of 2017.

That means there won’t be any kind of work stoppage for the 2016-17 NBA season, but both sides would have a hard date of June 30 before ostensibly triggering one.

The good news is, hopefully, that since the two sides have already been working hard on a deal that they would be close on the terms they need to settle over the following six months.

A big question is apparently whether they can still make Thursday’s deadline, as Anthony has reportedly said it would take significant discussion time and constant work to finish the deal as it stands.

No word yet on what the issue is between the league and the players, as Anthony declined to elaborate.