Knicks pitch to LeBron: You could make $1 billion playing here

89 Comments

Thumbnail image for LeBron_solo.jpgFor months, marketing experts have been saying, “It doesn’t matter where LeBron James plays, he makes the same money anywhere, he is a brand unto himself.”

The focus of the New York Knicks’ pitch to LeBron yesterday (and a specially prepared report for the meeting): Hell yes it matters. Forbes got a hold of the PowerPoint that says, basically, you can only make $1 billion in New York. And you want to make $1 billion, don’t you? You are not going to make that in Miami and Cleveland, and probably not in Chicago. Why? Because we’re New York.

To come up with the numbers for the Knicks, Interbrand says it ran through 50,000 computer models of a potential LeBron career, using more than 200 variables like individual performance, fan demographics and championships. The report is light on the details of its methodology, but comes to this conclusion: LeBron has a 50% chance of earning at least $1 billion in New York. In Cleveland and Chicago the odds fall to 1%. The study put a 0% chance of LeBron making $1 billion playing for Miami.

Sound fishy to you? It does to CNBC’s sports business reporter Darren Rovell as well, as he tweeted:

Knicks tell LeBron he can earn $1B+ by going to NY. What it proves? Pay a firm (InterBrand) enough $, they’ll justify a #.

Key to the bogus InterBrand LeBron study? They ASSUME he’ll play for the Knicks for the next 13 years.

It may have sounded fishy to LeBron as well. The most connected reporter in Cleveland, Brian Windhorst of the Plain Dealer, tweeted this:

Here’s what I hear from yesterday: LeBron interested in Nets pitch but not so much NY. NY trying at moment to secure Amare’ to help cause

Here’s the thing — where LeBron can make the most money is shoe deals, particularly his international Nike deal in places like China. He gets a piece of the pie, but that only matters if you sell a lot of shoes. In China and Chinese culture, titles matter. That is why Kobe is crushing him in sales oversees (plus Kobe’s whole marketing plan in China, which includes his own China foundation that does charitable work in the country, spreading good will).

James becomes more marketable, sells more gear, makes more money when he wins it all. And where can he best do that… Don’t think the PowerPoint covers that.

LeBron James drives through Wizards defense, dunks on

Leave a comment

Even when they are getting beat — and the Cavaliers have some issues to shake out before the playoffs start — there are a couple times a game that LeBron James makes a play that is stunning.

For example, splitting defenders out high with his dribble then going in and dunking on Ian Mahinmi. LeBron did that Saturday night.

The Wizards beat the Cavaliers and Cleveland has issues that are bigger than LeBron’s goggles (Boston can tie Cleveland for the top spot in the East with a win Sunday), but never doubt LeBron’s explosiveness.

Raptors’ Patrick Patterson taunts Mavericks’ bench after three, Rick Carlisle talks back (VIDEO)

Getty Images
Leave a comment

Toronto handed Dallas its 41st loss of the season Saturday night, which means with the Mavericks’ next loss their streak of winning seasons will come to an end at 16.

Toronto was talking a lot of smack while getting that win. At least Patrick Patterson was when he was draining corner threes in front of the Mavericks’ bench. On the one above, Patterson chirps and coach Rick Carlisle goes back at him verbally. They both pick up technical fouls for their trouble.

I’m surprised this doesn’t happen a little more during games, there’s a lot of talking down there

Serge Ibaka, DeMar DeRozan lead Raptors past Mavericks, 94-86

Associated Press
Leave a comment

DALLAS (AP) — DeMar DeRozan and Serge Ibaka scored 18 points apiece, and the Toronto Raptors clinched a playoff berth after their fifth straight victory, 94-86 over the Dallas Mavericks on Saturday night.

The Raptors, who came back from 15-point deficits to win each of their last two games, made it a little easier on themselves Saturday. Toronto scored the game’s first seven points and never trailed in dealing the Mavericks’ playoff hopes a damaging blow.

Harrison Barnes scored 23 points for Dallas, which missed 18 of its first 22 3-pointers and finished just 7 of 28 from behind the arc.

Patrick Patterson added 14 points for Toronto, including a perfect 4 for 4 on 3-pointers.

The Mavericks fell four games behind Denver for the final playoff spot in the West.

Toronto led by as many as 16 points in the first half and by 15 early in the fourth quarter before a 10-0 Dallas run made things more interesting.

Dorian Finney-Smith‘s free throws with 7:57 to go brought the Mavs within 79-74, the closest they had been since 7-2 early in the game. But Ibaka made consecutive jumpers to restore a nine-point lead, and Dallas got no closer than six after that.

The Raptors had their biggest lead at 42-26 in the first half. Barnes scored Dallas’ last 11 points of the half to help cut into the lead, but Toronto led 54-44 at the break.

J.J. Barea‘s long 3 at the third-quarter buzzer again brought Dallas within 10 at 74-64.

TIP-INS

Raptors: Coach Dwane Casey said he was hopeful that guard Kyle Lowry would return from wrist surgery before the end of the regular season. “I know he’s doing a lot of conditioning, a lot of work to keep his body in shape,” Casey said. “Just let him rehab, let him do his thing and trust our medical people.” Lowry has missed the last 16 games. . Toronto was also without starting forward DeMarre Carroll due to a sore lower back. P.J. Tucker started in his place.

Mavericks: Seth Curry with 11 points and Yogi Ferrell with 10 were the only other Mavs in double figures. . Nerlens Noel started his second game in a row at center for the Mavericks, who have gone to a big lineup. They’ve moved Dirk Nowitzki to power forward, Barnes to small forward and Curry to point guard.

STREAK IN JEOPARDY

The Mavericks took their 41st loss of the season. Their next loss will end the NBA’s second-longest streak of .500 or better seasons – currently at 16 seasons. Their last sub-.500 season was 1999-00, when they finished 40-42 and Mark Cuban became owner of the team in January 2000.

San Antonio has the longest streak of .500 or better seasons with 20, including this season.

ABOUT THURSDAY NIGHT

Cuban couldn’t resist giving his opinion on Barea’s ejection from the Mavericks’ victory over the Clippers on Thursday night. Barea was called for a flagrant 2 foul for pushing Blake Griffin, a player with a 10-inch height advantage over Barea.

“I just feel bad for Blake,” Cuban said. “It’s hard to come back from a knockout like that. We sent flowers to his family, condolences. I can only guess that he’s going to be drinking through a straw for a long, long time.”

 

John Wall scores 37 as Wizards down LeBron James, Cavs 127-115

Associated Press
1 Comment

CLEVELAND (AP) John Wall scored 37 points, Bradley Beal added 27 and the Washington Wizards began a challenging road trip by beating LeBron James and the Cleveland Cavaliers 127-115 on Saturday night.

Wall scored 18 in the first quarter, when the Wizards shot 82 percent, and Washington held on down the stretch to avenge an overtime loss to the NBA champions last month.

James, who briefly wore goggles to protect an eye injury sustained Friday night, scored 24 and added 11 rebounds and eight assists. Kyrie Irving added 23 points and Kevin Love 17 for Cleveland, playing at home for the only time in a seven-game stretch.

Washington’s victory cut Cleveland’s lead in the Eastern Conference to a half-game over idle Boston.