Knicks pitch to LeBron: You could make $1 billion playing here


Thumbnail image for LeBron_solo.jpgFor months, marketing experts have been saying, “It doesn’t matter where LeBron James plays, he makes the same money anywhere, he is a brand unto himself.”

The focus of the New York Knicks’ pitch to LeBron yesterday (and a specially prepared report for the meeting): Hell yes it matters. Forbes got a hold of the PowerPoint that says, basically, you can only make $1 billion in New York. And you want to make $1 billion, don’t you? You are not going to make that in Miami and Cleveland, and probably not in Chicago. Why? Because we’re New York.

To come up with the numbers for the Knicks, Interbrand says it ran through 50,000 computer models of a potential LeBron career, using more than 200 variables like individual performance, fan demographics and championships. The report is light on the details of its methodology, but comes to this conclusion: LeBron has a 50% chance of earning at least $1 billion in New York. In Cleveland and Chicago the odds fall to 1%. The study put a 0% chance of LeBron making $1 billion playing for Miami.

Sound fishy to you? It does to CNBC’s sports business reporter Darren Rovell as well, as he tweeted:

Knicks tell LeBron he can earn $1B+ by going to NY. What it proves? Pay a firm (InterBrand) enough $, they’ll justify a #.

Key to the bogus InterBrand LeBron study? They ASSUME he’ll play for the Knicks for the next 13 years.

It may have sounded fishy to LeBron as well. The most connected reporter in Cleveland, Brian Windhorst of the Plain Dealer, tweeted this:

Here’s what I hear from yesterday: LeBron interested in Nets pitch but not so much NY. NY trying at moment to secure Amare’ to help cause

Here’s the thing — where LeBron can make the most money is shoe deals, particularly his international Nike deal in places like China. He gets a piece of the pie, but that only matters if you sell a lot of shoes. In China and Chinese culture, titles matter. That is why Kobe is crushing him in sales oversees (plus Kobe’s whole marketing plan in China, which includes his own China foundation that does charitable work in the country, spreading good will).

James becomes more marketable, sells more gear, makes more money when he wins it all. And where can he best do that… Don’t think the PowerPoint covers that.

Dwight Howard posts just second 30-30 game in last 36 years

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Dwight Howard never played for the Nets. He almost got traded to Brooklyn by the Magic, but the deal never happened.

Which puts a dent in Dennis Schroder‘s theory Howard gets up for games against only his former teams.

Howard dominated Brooklyn for 32 points and 30 rebounds in the Hornets’ 111-105 win tonight. That’s just the second 30-30 game in the last 36 years, Kevin Love notching the other in 2010.

All 30-30 games since Wilt Chamberlain, who had a ton:

  • Dwight Howard (Charlotte Hornets, 3/21/2018): 32 points, 30 rebounds
  • Kevin Love (Minnesota Timberwolves, 11/12/2010): 31 points, 31 rebounds
  • Moses Malone (Houston Rockets, 2/11/1982): 38 points, 32 rebounds
  • Swen Nater (Milwaukee Bucks, 12/19/1976): 30 points, 33 rebounds
  • Elvin Hayes (Capital Bullets, 11/17/1973): 43 points, 32 rebounds

Howard helped Charlotte erase a 23-point second-half deficit and a 10-point deficit with four minutes left. The Hornets are playing out a lost season, and Brooklyn has looked overmatched most of the year, particularly at center. But no matter the situation, Howard says he still feels super-sized expectations.

Tonight, he exceeded them by leaps and bounds.

Giannis Antetokounmpo leaves Bucks’ loss to Clippers with ankle injury (video)

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The Bucks lost, 127-120, to the Clippers tonight.

More importantly, Milwaukee lost Antetokounmpo to an ankle injury.

He limped off in the second quarter and didn’t return. The Bucks called it a sprain.

Any more time Antetokounmpo misses would be a huge loss. Hopefully, he recovers quickly.

No matter how many other good players – Khris Middleton, Eric Bledsoe – Milwaukee has put on the floor, the team has struggled without its star. Antetokounmpo is a commanding force offensively who just does so much, and his defense impresses.

The Bucks (37-34) are eighth in the East. They’re safely in playoff position, five games ahead of the ninth-place Pistons. But this hurts Milwaukee’s chances of avoiding a first-round matchup with the excellent Raptors – though the way Toronto has regressed in the playoffs in previous years, that might not be so bad. Still, the Bucks should probably chase the seventh-place Heat, who are up 1.5 games on Milwaukee, and a likely first-round matchup with the injury-ravaged Celtics.

Obviously, a healthy Antetokounmpo would be central to that pursuit.

Cavaliers beat Raptors, become first team in 27 years to surrender 79 first-half points and win


The Cavaliers haven’t been good enough throughout the season, especially defensively. The Raptors have – offensively, defensively, starters, bench. Hope has grown in Toronto of winning the Eastern Conference after getting eliminated by Cleveland the last two years.

But LeBron James and Cavs showed why it’s hard to pick any other team – even the first-place Raptors – to win the East in a 132-129 win over Toronto tonight.

Cleveland allowed 79 first-half points and fell behind by 15. But a LeBron-led offense was just too potent. This was the first time since 1990 (Nuggets over Spurs after trailing 90-83) a team surrendered so many first-half points then still won.

LeBron finished with 35 points, 17 assists and no turnovers. No forward has ever dished so many assists without a turnover in Basketball-Reference’s database, which dates back to 1963-64.

And LeBron led the Cavaliers to this win despite Tristan Thompson, Rodney Hood, Larry Nance Jr., Kyle Korver and Cedi Osman being out.

It’s only one game, and it was in Cleveland. But even with home-court advantage in a potential playoff series, the Raptors must grapple with even more lingering doubt now about their ability to beat the Cavs.

Report: Becky Hammon staying with Spurs, not coaching Colorado State men’s team

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Spurs assistant coach Becky Hammon was a candidate to coach the men’s team at Colorado State, her alma mater. That would have made her the first woman to coach a Division I men’s team.

Alas, it won’t happen.

Pat Forde of Yahoo Sports:

It’s unclear whether Hammon was ever actually offered the job.

She’s still on the right track for a head-coaching job somewhere. Most importantly, by all accounts, she’s doing good work in San Antonio. There’s also more attention on her career because of her pioneering status, and that will appeal to some teams.

This dalliance with Colorado State raises her profile even further and shows just how close she is.