Winderman: The negative campaigning to get LeBron may backfire

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Thumbnail image for jamespoint.jpgThis was supposed to be a relatively simple process when it came to recruiting LeBron James:

Sell your wares and build fears about how the Cavaliers simply have not done enough for James for him to remain in Cleveland.

That was the notion back at the start of the season, when the Cavaliers were the target among teams building sufficient salary cap space to make a max-salary run at LeBron.

And then something remarkable happened — there no longer was a single definitive target for the smear campaigns.

It wasn’t as simple as 29 other teams collectively beating down all that Dan Gilbert had thought he had built up in Cleveland.

Instead, the league has found itself with moving targets.

And perhaps that should make the Heat particularly uncomfortable.

Face it, who thought, on June 30, that the Heat would be the team that rival teams would need to knock down in order to build up their hopes for landing James?

Don’t kid yourself, all this hype this past week was not orchestrated by Pat Riley. As a team executive who has spoken publicly only once since May 3, all Riley wanted was to slip into Akron with championship rings on each finger and slip out with someone who just might deliver a few more.

Instead, figure on each northeast Ohio visitor deriding Riley’s vision of three max free agents and 12 minimum-salary teammates.

So how did we get here? How did an entire league move away from the central premise that to win LeBron’s heart would mean souring his love affair with Cleveland?

Here’s how:

— At midseason, after the Knicks opened enough cap space at the trading deadline for a pair of prime free agents, it became all about rival suitors convincing LeBron that New York could offer little in support, that Mike D’Antoni’s offensive bent doesn’t win championships.

— Then the Russian playboy billionaire received his approval for ownership in New Jersey, and the Nets emerged as a force that had to be minimized by rival suitors, with the delayed entry to Brooklyn offered as the warning from competing bidders.

— Just a week ago, when the Bulls agreed to send Kirk Hinrich to the Wizards, Chicago became the LeBron favorite, with the task of James’ suitors to create questions about LeBron playing for a rookie coach, alongside a teammate in Derrick Rose, who, frankly, isn’t much without a ball in his hands.

— And then Dwyane Wade started dreaming, dreaming big, about playing alongside LeBron and Chris Bosh in South Florida. So now the Heat’s lack of a remaining roster is being ridiculed by the others vying for James, this notion of three max players and 12 minimum sidekicks.

Which raises the point: Is it wise to enter this process as a favorite?

Or, more to the point: Does that set you up as the suitor most likely to be knocked down by the other contenders?

Clearly, there is a reason Riley has been the silent man, why we’ve heard more from Gilbert and D’Antoni and, heck, even Gar Foreman during this process.

When teams get in that room with LeBron, will the mode be offense or defense?

Will it be a matter of building up your own assets, or devaluing those of others?

Until this week, the Heat were practically a silent partner in the James derby, a team several lengths back.

But now there is reason to believe that for the Heat to lose, others may have to cast Riley as a loser.

That is not an easy task. And LeBron well could be put off by such antics.

Still, in this race, being the frontrunner only translates into being turned into a doormat. It is a lesson learned by many already.

Ira Winderman writes regularly for NBCSports.com and covers the Heat and the NBA for the South Florida Sun-Sentinel.

Steve Kerr says Andrew Bogut needs to stay out of foul trouble

OAKLAND, CA - MAY 16:  Andrew Bogut #12 of the Golden State Warriors fights for possesion of the ball with Steven Adams #12 of the Oklahoma City Thunder during game one of the NBA Western Conference Final at ORACLE Arena on May 16, 2016 in Oakland, California. NOTE TO USER: User expressly acknowledges and agrees that, by downloading and or using this photograph, User is consenting to the terms and conditions of the Getty Images License Agreement.  (Photo by Christian Petersen/Getty Images)
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Steve Kerr needs a lot of things to go differently Thursday night if his defending NBA champion Golden State Warriors want to avoid elimination. That starts with Stephen Curry and Draymond Green needing to play much, much better.

But another is for Andrew Bogut to stay on the court — the Warriors defense is 15.9 points per 100 possessions better this series when he is on the court compared to off it. The Warriors are outscoring the Thunder when he plays.

So why not more minutes? Foul trouble, and Kerr wants that to change, as Carl Steward of the San Jose Mercury News reports.

“He’s fouling,” Kerr said. “He’s got 13 fouls in 56 minutes. He’s almost fouling out of every game in 10-15 minutes. He’s got to be smarter with his fouls. We need him out there — he was plus-7 (Tuesday) night in 11 minutes…

“When he’s out there, we rebound better,” he said. “We’ve got a good passer out of the post. We want to play Bogut more, but he’s got to stay on the floor.”

It’s not that simple for Bogut — the Thunder are aggressively attacking the rim and in the NBA the aggressors usually get the calls. Certainly Steven Adams, Serge Ibaka, and the rest of the Thunder front line is more athletic than Bogut.

Doesn’t matter, Bogut must figure out a way to impact shots in the paint, grab boards, and not foul. The Warriors are not winning this series going small, and if they are going to mount any comeback with a big on the court, it’s going to have to start with Bogut.

Jason Terry thinks Dwight Howard could remain with Rockets

HOUSTON, TX - MARCH 18:  Dwight Howard #12 of the Houston Rockets waits on the court during their game against the Minnesota Timberwolves at the Toyota Center on March 18, 2016 in Houston, Texas.  NOTE TO USER: User expressly acknowledges and agrees that, by downloading and or using this Photograph, user is consenting to the terms and conditions of the Getty Images License Agreement.  (Photo by Scott Halleran/Getty Images)
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Everyone else thinks Dwight Howard is getting out of Houston this summer.

Jason Terry isn’t convinced.

Dwight Howard has a player option this summer, which he is expected to exercise and become a free agent. For one thing, he’d do it for the pay raise — he wants a max contract, starting at about $30 million. The other reason is he and James Harden have not blended in Houston, and Howard wants a fresh start.

But Jason Terry isn’t convinced yet. Terry was on SiriusXM NBA Radio and told Justin Termine and Eddie Johnson Howard may stay put. Here is the quote, via Hoopshype.

“I wouldn’t rule (a return) out. He has yet to opt out. Again, it’s just going to depend on if you get the right coach in there. At this point in his career, he’s not going to be the focal point offensively. They’ve made that clear. He’s gonna have to, if he remains in Houston, buy into the role fully, commit himself to setting screens, rebounding, running the floor, blocking shots and working on his free throws, obviously.”

In theory, a coach could come in and convince Howard to stay. In theory, I could capture Bigfoot and prove his existence to the world. Those have about the same odds of happening.

Forgetting the whole “Howard wants another max contract” thing, what Terry said about Howard accepting a role is the issue. Howard said he went directly to Rockets GM Daryl Morey and asked for a bigger role — and he was shot down. Howard does not want to accept a lesser role where his primary job is rebounding and defense, just like he never wanted to accept running more pick-and-roll and working less from the post even though he was much better at the former than the latter. Howard wants what Howard wants.

And I’d be shocked if he doesn’t want out of Houston.

Watch LeBron James’ 23 points during Game 5 win over Toronto

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A good rule of thumb: If LeBron James is getting few breakaway dunks, the other team is in trouble.

Enter the Toronto Raptors, who got to watch a dunking clinic by LeBron as he had multiple breakaways during the Cavaliers’ 38-point win on Wednesday night. LeBron played well, and the Cavaliers got a balanced attack from their stars — 25 points from Kevin Love, 23 each from LeBron and Kyrie Irving.

Watch LeBron’s night above. Toronto needs to find a way to keep him from having another game like this Friday.

Kyle Lowry’s face when he sees Game 5 box score sums up Raptors’ night

CLEVELAND, OH - MAY 25: Kyle Lowry #7 of the Toronto Raptors looks on in the second half against the Cleveland Cavaliers in game five of the Eastern Conference Finals during the 2016 NBA Playoffs at Quicken Loans Arena on May 25, 2016 in Cleveland, Ohio. NOTE TO USER: User expressly acknowledges and agrees that, by downloading and or using this photograph, User is consenting to the terms and conditions of the Getty Images License Agreement.  (Photo by Andy Lyons/Getty Images)
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After a beatdown at the hands of the Cleveland Cavaliers in Game 5 — a loss where he was just 5-of-12 shooting, a loss that has the Raptors on the brink of playoff elimination — Kyle Lowry did what he had to do and went in front of the media to answer questions and try to explain that loss.

But really, his face when he walked into the interview room and saw the box score summed up the Raptors night perfectly.

When you get your report card and you have to explain to your parents why you failed all of your classes.

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Lowry and the Raptors need to turn it around and win at home Friday night to keep their playoff dream alive another day.