William Wesley, the most powerful man you don't know

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wwesley.jpgThe rumors are LeBron James and John Calipari are being packaged as a pair. Packaged by William Wesley, a man usually just described as an NBA power broker. Wesley works for CAA and is very tight with both men. But you can bet that wherever LeBron James lands, whoever his coach will be, when James is at the podium for the press conference, William Wesley will be in the room, hanging out on the side. And Wesley will have influenced the decision.

It’s left a lot of people with one simple question: Who is William Wesley.

Except, that is not a simple question. It is a mix of myth and reality, and it is a question nobody has any real answer for. Henry Abbott at TrueHoop has done an ongoing investigation over a number of years. Alex French’s piece for GQ in 2007 may be the best single story on the man. And yet you are left feeling all of what has been written is just the part of the iceberg above the water that you can see. That 90 percent of it is hidden from view.

In the NBA, talent is the ultimate commodity. Teams need it to win. Shoe companies need it to sell shoes. Agents need it to get the big contracts (and more clients). If someone has the ear of talented players, if someone has their trust, that person has a lot of power.

William Wesley has a lot of trust. Probably more than anyone around the league. That makes him one of the ultimate power brokers.

Wesley is like the Zelig of the NBA, he is everywhere, influencing everything. He was holding back Ron Artest at the Malice in the Palace. Wesley is tight with Michael Jordan — he was the one who introduced LeBron to MJ, all part of the effort to recruit him to Nike. (Wesley also helped guide James to his agent, Leon Rose.) At any given time Wesley will be sitting next to Jay-Z at a Nets game (the two are tight) or hugging Jerry Jones after a Cowboys victory (the two are tight). The man gets friendly hellos from David Stern. He has access to Team USA basketball practices. He helped guide the last two coaching searches for Cleveland.

It was now ESPN analyst Jalen Rose who nicknamed him World Wide Wes — a play on the Internet’s www prefixes and its ability to find and connect you to anything.

Yet until he signed with CAA earlier this year, he had no formal ties. Wesley was the ultimate free agent.

What Wesley does, apparently better than anyone around, is form relationships. He knows everyone. Everywhere. The GQ piece tells the story of Wes getting Jay-Z on the phone for a young Leandro Barbosa in seconds. He can get Allen Iverson, Dwyane Wade, Carmelo Anthony, just about anybody on the phone instantly. He befriends players at the AAU level — the traveling club teams for top high school players — and helps guide their careers.

It works because people trust him. He calls the players he works with his family, and he treats them like the father that everyone wishes they had. There are the perks — he can hook them up with anything. A guy who can make custom suits. The right dentist. A hair stylist. Whatever you need, Wesley knows the right person. Not just can look up, but knows them.

His advice is trusted because it is seen as wise and fair, looking out for the best interest of the player and not just telling him what he wants to hear.

ESPN’s “Sports Guy” columnist Bill Simmons tells the story of a bunch of people out with a young player late one night on All-Star weekend. It’s late but the player wants to keep going, to find some after hours spots, and it is Wesley who stops it. “You can’t chase the night. When the night is over, the night is over. That’s just the way it is,” Wesley says. The crew breaks up and goes home almost instantly. Members of a player’s posse, his high school buddies still clinging on, would have pushed on into that night. Wesley got the player to do the right thing. It’s just an example, he doesn’t offer advice just in his own interest, but in the interest of the players.

Players trust him because of that and because Wesley never asks them for anything. Ever. Not a dinner, not a pair of shoes, not tickets. Nothing. He is there to help. He guides. But he has those connections. If a player wants to talk to people at Nike, Wes can make that happen for him. If there is a deal to be made, the agent or the company may give Wes a piece of the action for steering the player to them. It’s a small price to pay for the connection. Like bringing LeBron to Nike. Or Rose.

The problem in telling the William Wesley story is separating the man from the myth, the truth from the legend. In NBA circles he is a legend.  Yet nobody can easily explain what he does or how he does it. Which is part of his mystique, his attraction, his power. By accounts from people I have spoken with, Wesley is a nice guy, a good guy. People like him, they trust him. They often listen to him.

And in the NBA, that is real power.

PBT Extra: What does Boston do with No. 1 pick?

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Option A: Keep the pick, draft Markelle Fultz No. 1, go hard at Gordon Hayward this summer in free agency and if you strike out with him go hard at other guys, maybe in the 2018 class.

Option B: Trade the No. 1 pick for a package that includes Jimmy Butler (or, less likely, Paul George) and put together a roster to make a hard run at the Cavaliers next year.

Those aren’t the only two options on the table, but they represent the two paths the Boston Celtics can go down this off-season after landing the No. 1 pick in the draft. I delve into it more in this PBT Extra.

Expect them to go with option A — the chance to draft a potentially elite player, and have him under contract for years on an affordable rookie deal, is too smart a long-term move to pass up.

Report: Bucks to make Justin Zanik interim GM, do broad search to find

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The Milwaukee Bucks general manager John Hammond is on his way to Orlando, joining a new front office trying to turn the Magic — and their culture — around.

That means the Bucks need a new GM, and it was assumed long-time assistant GM Justin Zanik would step into the role. However, he may not be the long-term answer, according to a couple of reports.

Zanik will have the job in the short term, reports Adrian Wojnarowski of The Vertical at Yahoo Sports.

Marc Stein of ESPN broke the news on the broader search.

The Milwaukee Bucks have decided to commission a broad search for a new general manager, according to league sources. Sources told ESPN on Wednesday that Bucks consultant and longtime NBA executive Rod Thorn will lead the search on behalf of Milwaukee ownership, which is hopeful of attracting strong candidates given the Bucks’ on-the-rise status….

Current Bucks assistant general manager Justin Zanik will interview for the GM post and be given strong consideration to succeed Hammond, sources said.

Doing a broad search makes sense, the Bucks should explore their options even if they think the best one is the guy already doing the job. More information is a good thing.

The real question in Milwaukee is how much say Jason Kidd has over the roster — is he a de facto GM? There have been rumors of that for a while, and that it led to friction in the organization. How will whoever comes in handle that dynamic with the head coach?

The Bucks are a team on the rise in the East, they have Giannis Antetokounmpo and Jabari Parker and Kris Middleton, it’s a team that needs to add the right pieces around them and develop into an elite team in the conference over the next couple of seasons. It will take a deft hand at GM to do that. Zanik strikes me as a guy who can do that, but the Bucks want to cover their options.

Report: Atlanta in negotiations to hire Golden State assistant GM Travis Schlenk as Hawks GM

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The Atlanta Hawks brought in some big names — Chauncey Billups most recently, they thought about Brent Barry, they took a swing at Portland GM Neil Olshey — but in the end, they went with the guy who has paid his dues, comes from a great team culture, and someone who deserves a shot. In short, they made the right play.

The Hawks are in talks to hire Golden State assistant GM Travis Schlenk to take over the big chair in Atlanta, reports Adrian Wojnarowski of The Vertical at Yahoo Sports.

The Atlanta Hawks are working on a contract agreement to hire Golden State Warriors executive Travis Schlenk as general manager, league sources told The Vertical. Barring any unforeseen snags, a deal could be completed as soon as Wednesday, league sources told The Vertical….

Schlenk has spent 12 years in the Warriors’ front office, including the past five as assistant GM under Bob Myers.

The position was available because Mike Budenholzer has stepped away from the coach and GM role with the team over a disagreement about direction. Now that direction question falls on Schlenk’s shoulders: Paul Millsap is a free agent this summer, should the Hawks re-sign him to a max deal and likely be a 4-6 seed for the foreseeable future, a good but not great team, or start the rebuild now? What to do about Dwight Howard and the two-years, $47.3 million he is owed? How much do they want to pay Tim Hardaway Jr., he is a restricted free agent?

Schlenk is a quality hire, a guy respected around the league who should make well thought out decisions. But he walks right into a room of tough decisions.

Report: Timberwolves, maybe Spurs have interest in Derrick Rose as a free agent

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The one thing we know about Derrick Rose‘s free agency this summer is that he will not return to the Knicks. After that, things are wide open. He and his agent say winning is what matters, and Rose can play off the ball (despite his iffy jumper), but will he accept less money and a lesser (maybe sixth man) role to be on a winning team?

The teams looking at him this summer seem to have a backup point guard role in mind, at least based on a report from Ian Begley of ESPN.

The Minnesota Timberwolves view Derrick Rose as a potential free-agent target this summer, league sources told ESPN…

Rose, the 2011 MVP, has a strong relationship with Timberwolves president and head coach Tom Thibodeau; he played for five seasons under Thibodeau with the Chicago Bulls…

It is unclear at this point which other outside teams besides the Timberwolves view Rose as a potential free-agent target. Some rival executives believe the San Antonio Spurs may have interest in Rose, depending on how the free-agent market for point guards develops.

In both cases, Rose would be the backup asked to bring scoring off the bench. In Minnesota, Ricky Rubio played the best ball of his career after the All-Star break and Tom Thibodeau will ride that (and Rubio’s quality defense) into next season. However, Kris Dunn has not panned out as a backup and Rose could be a good fit there.

In San Antonio, the point guard spot is more fluid. Tony Parker has a career-threatening injury suffered in the playoffs, and Patty Mills is a free agent. While there are rumors about them chasing Chris Paul, to do that would require a gutting of the roster (moving Pau Gasol and Parker for no money back, plus letting guys such as Mills and Dewayne Dedmon go for nothing) and there would be no money left for a guy like Rose. However, that scenario is unlikely, and if the Spurs bring Mills back Rose could make a good backup.

The question is money. Rose can still get buckets, he averaged 18 a game last season plus 4.4 assists, and he may be due a salary into the eight-figure range. But will a team pay that? And for how many years? San Antonio, if it keeps Gasol and Mills, would basically have the mid-level exception at a little more than $8 million a season. Minnesota may not offer much more. The teams willing to offer more money and a larger role to Rose are likely not ones on a deep playoff track (or maybe making the playoffs at all).

The market for Rose will be interesting, and maybe not as robust as he imagines. It will come down to what his priorities truly are.