Mike Woodson may be done in Atlanta. It's probably time.

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What has happened to the Atlanta Hawks in the last three games is embarrassing. Not so much the game three loss — Milwaukee had the energy of the home crowd, made some adjustments, shot well and got the win. The Bucks are a solid, well coached team. It happens. But three straight losses?

In game four, Atlanta made no countermoves, the Bucks just kept doing what they wanted, getting the matchups they wanted. Atlanta lost. In game five, few changes again. The Hawks can’t seem to recognize and exploit their mismatches, and even when they do they don’t stick with it. Wednesday night that was combined by the Hawks ability to choke away leads and become predictable — and defensible — at the end of games. And there you have another loss.

And it’s got to fall on coach Mike Woodson. The adjustments. The end of game problems that have been there all season. The team that doesn’t execute under pressure. Some of it — most of it? — falls on Mike Woodson.

After five year’s on the job in the ATL Woodson’s contract is up this summer. Tim Potvak at FanHouse suggested this might be the end of the line for him. It is time for the Hawks — if they really want to be contenders — to make changes, including on the bench. Some personnel changes are needed as well (getting a good perimeter defender, for one) but this team needs a shakeup in attitude.

Woodson has been good on the franchise on the whole over five years. This is not some Eddie Jordan unmitigated disaster, the Hawks have consistently won more games each year than the year before for all five of his seasons. He has tried to let the athletic Hawks players be themselves. He has helped build a foundation in Atlanta.

But what happened at the end of game five was a microcosm of what has been holding the Hawks back. In the final five minutes, they stop executing. Their offense becomes a stagnant series of isolation plays with no ball or player movement to speak of. The Hawks have great athletes, but in crunch time they become a bunch of individual athletes rather than a team of athletes. The isolations are easier to defend, the shots don’t fall.

The Hawks are a team whose defense should create turnovers, should have the Hawks out and running and finishing on the break. They don’t — they were 16th in the league in creating turnovers. This is an average defensive team that does not play to its strengths often enough.

On defense, they hide the lack of a good perimeter defender by switching all picks, and letting Josh Smith and Al Horford show how athletic they are on the wings. The Bucks have taken advantage of this, getting the switch then clearing out an isolation because Horford and Smith can’t hang with Brandon Jennings or John Salmons 20 feet from the hoop. They have been doing it since game three. And the Hawks have done…. nothing about it. They keep getting burned, the Bucks keep winning.

When the game got tight late in game five, both teams hustled, to use the cliche both teams played hard. But only one team understood how to execute under pressure. The Scott Skiles coached team.

Woodson is not a bad coach. He’s not. But it’s time for a change. The Hawks have dreams of being listed in the class of Cleveland and Orlando. If that’s going to happen there need to be some changes.

Among them is at coach.

Report: Rockets will try to sign Alessandro Gentile next summer

Alessandro Gentile, Paulius Jankunas
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The Rockets tried signing Sergio Llull this summer, but he opted for a long-term extension with Real Madrid.

So, they’ll just turn to another player in their large chest of stashed draft picks – Alessandro Gentile.

Marc Stein of ESPN:

Gentile, who was selected No. 53 in the 2014, is a 22-year-old wing for Armani Milano. He’s a good scorer, but he primarily works from mid-range – an area the Rockets eschew. He can get to the rim in Europe, but his subpar athleticism might hinder him in the NBA.

If Gentile comes stateside, he’ll face a steep learning curve. But he’s young enough and talented enough that he could develop into a rotation player.

Report: Hawks co-owner made more money by exposing Danny Ferry’s Luol Deng comments

Michael Gearon, Bruce Levenson
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A terribly kept secret: Hawks co-owner Michael Gearon Jr. wanted to get rid of general manager Danny Ferry.

Many believe that’s why Gearon made such a big deal about Ferry’s pejorative “African” comment about Luol Deng – that Gearon was more concerned about ousting Ferry than showing real concern over racism.

Gearon had another, no less sinister, reason to raise concern over Ferry’s remarks.

Kevin Arnovitz and Brian Windhorst of ESPN:

While Gearon felt that Ferry, as he wrote in the June 2014 email to Levenson, “put the entire franchise in jeopardy,” Gearon also figured to benefit financially from a Sterling-esque fallout.

In the spring of 2014, Gearon was in the process of selling more of his interest in the team to Levenson and the partners he had sold to in September. The agreed-upon price for roughly a third of Gearon’s remaining shares valued the Hawks at approximately $450 million, according to reports from sources.

“We accept your offer to buy the remaining 31 million,” Gearon wrote in an email to Levenson on April 17, 2014. “Let me know next steps so we can keep this simple as you suggested without a bunch of lawyers and bankers.”

Approximately five weeks later — just a little more than a week before the fateful conference call — Steve Ballmer agreed to pay $2 billion for the Clippers, a record-smashing price that completely changed the assessed value of NBA franchises. Gearon firmly maintains he was acting out of the sincerity of his convictions to safeguard the franchise from the Sterling stench, but such a spectacle also allowed him to wiggle out of selling his shares at far below market value.

Gearon and his legal team later challenged the notion that the sell-down was bound by any sort of contractual obligation and that any papers were signed. Once the organization became involved in the investigation, the sale of the shares was postponed.

Arnovitz and Windhorst did an incredible amount of reporting here. I suggest you read the full piece, which includes much more background on the Gearon-Ferry rift.

Considering the Hawks sold for $850 million, Gearon definitely made more money than if he’d sold his shares at a $450 million valuation.

Did that motivate him? Probably, though it doesn’t have to be one or the other. Most likely, his actions were derived from at least three desires – making more money, ousting Ferry and combating racism. Parsing how much each contributed is much more difficult.

What Ferry said was racist, whether or not he was looking at more racism on the sheet of paper in front of him. His comments deserved punishment.

But if Gearon didn’t have incentive to use them for his own benefit, would we even know about them? How many other teams, with more functional front offices, would have kept similar remarks under wraps or just ignored them?